Amazon at ICLR: Graphs, time series, and more

Other paper topics include natural-language processing, dataset optimization, and the limits of existing machine learning techniques.

Time series forecasting and graph representations of data are both major topics of research at Amazon: time series forecasting is crucial to both supply chain optimization and product recommendation, and graph representations help make sense of the large datasets that are common at Amazon’s scale, such as the Amazon product catalogue.

Related content
Amazon’s Stefano Soatto on how learning representations came to dominate machine learning.

So it’s no surprise that both topics are well represented among the Amazon papers at the 2022 International Conference on Learning Representations (ICLR), which takes place this week. Another paper also touches on one of Amazon’s core scientific interests, natural-language processing, or computation involving free-form text inputs.

The remaining Amazon papers discuss more general machine learning techniques, such as data augmentation, or automatically selecting or generating training examples that can improve the performance of machine learning models. Another paper looks at dataset optimization more generally, proposing a technique that could be used to evaluate individual examples for inclusion in a dataset or exclusion from it. And two papers from Amazon Web Services’ Causal-Representation Learning team, which includes Amazon vice president and distinguished scientist Bernhard Schölkopf, examine the limitations of existing approaches to machine learning.

Graphs

Graphs represent data as nodes, usually depicted as circles, and edges, usually depicted as line segments connecting nodes. Graph-structured data can make machine learning more efficient, because the graph explicitly encodes relationships that a machine learning model would otherwise have to infer from data correlations.

Graph neural networks (GNNs) are a powerful tool for working with graph-structured data. Like most neural networks, GNNs produce embeddings, or fixed-length vector representations of input data, that are useful for particular computational tasks. In the case of GNNs, the embeddings capture information about both the object associated with a given node and the structure of the graph.

In real-world applications — say, a graph indicating which products tend to be purchased together — some nodes may not be connected to any others, and some connections may be spurious inferences from sparse data. In “Cold Brew: Distilling graph node representations with incomplete or missing neighborhoods”, Amazon scientists present a method for handling nodes whose edge data is absent or erroneous.

Cold Brew data distribution 16x9.png
Cold Brew addresses the real-world problem in which graph representations of data feature potentially spurious connections (tail nodes) or absent connections (cold start). Figure from "Cold Brew: Distilling graph node representations with incomplete or missing neighborhoods".

In a variation on knowledge distillation, they use a conventional GNN, which requires that each input node be connected to the rest of the graph, to train a teacher network that can produce embeddings for connected nodes. Then they train a standard multilayer perceptron — a student network — to mimic the teacher’s outputs. Unlike a conventional GNN, the student network doesn’t explicitly use structural data to produce embeddings, so it can also handle unconnected nodes. The method demonstrates significant improvements over existing methods of inferring graph structure on several benchmark datasets.

Across disciplines, AI research has recently seen a surge in the popularity of self-supervised learning, in which a machine learning model is first trained on a “proxy task”, which is related to but not identical to the target task, using unlabeled or automatically labeled data. Then the model is fine-tuned on labeled data for the target task.

With GNNs, the proxy tasks generally teach the network only how to represent node data. But in “Node feature extraction by self-supervised multi-scale neighborhood prediction”, Amazon researchers and their colleagues at the University of Illinois and UCLA present a proxy task that teaches the GNN how to represent information about graph structure as well. Their approach is highly scalable, working with graphs with hundreds of millions of nodes, and in experiments, they show that it improves GNN performance on three benchmark datasets, by almost 30% on one of them.

XRT for graph neighborhoods.png
XR-Transformer creates a hierarchical tree that sorts data into finer- and finer-grained clusters. In the context of graph neural networks, the clusters represent graph neighborhoods. Figure from "Node feature extraction by self-supervised multi-scale neighborhood prediction".

The approach, which builds on Amazon’s XR-Transformer model and is known as GIANT-XRT, has already been widely adopted and is used by the leading teams in several of the public Open Graph Benchmark competitions hosted by Stanford University (leaderboard 1 | leaderboard 2 | leaderboard 3).

Domain graph.png
Where traditional domain adaptation (left) treats all target domains the same, a new method (right) uses graphs to represent relationships between source and target domains. For instance, weather patterns in adjacent U.S. states tend to be more similar than the weather patterns in states distant from each other. Figure from “Graph-relational domain adaptation”.

A third paper, “Graph-relational domain adaptation”, applies graphs to the problem of domain adaptation, or optimizing a machine learning model to work on data with a different distribution than the data it was trained on. Conventional domain adaptation techniques treat all target domains the same, but the Amazon researchers and their colleagues at Rutgers and MIT instead use graphs to represent relationships among all source and target domains. For instance, weather patterns in adjacent U.S. states tend to be more similar than the weather patterns in states distant from each other. In experiments, the researchers show that their method improves on existing domain adaptation methods on both synthetic and real-world datasets.

Time series

Time series forecasting is essential to demand prediction, which Amazon uses to manage inventory, and it’s also useful for recommendation, which can be interpreted as continuing a sequence of product (say, music or movie) selections.

In “Bridging recommendation and marketing via recurrent intensity modeling”, Amazon scientists adapt existing mechanisms for making personal recommendations on the basis of time series data (purchase histories) to the problem of identifying the target audience for a new product.

UserRec 16x9.png
Product recommendation can be interpreted as a time-series-forecasting problem, in which a product is recommended according to its likelihood of continuing a sequence of purchases. Figure from "Bridging recommendation and marketing via recurrent intensity modeling".

Where methods for identifying a product’s potential customers tend to treat customers as atemporal collections of purchase decisions, the Amazon researchers instead frame the problem as optimizing both the product’s relevance to the customer and the customer’s activity level, or likelihood of buying any product in a given time span. In experiments, this improved the accuracy of a prediction model on several datasets.

One obstacle to the development of machine learning models that base predictions on time series data is the availability of training examples. In “PSA-GAN: Progressive self attention GANs for synthetic time series”, Amazon researchers propose a method for using generative adversarial networks (GANs) to artificially produce time series training data.

Related content
In 2017, when the journal IEEE Internet Computing was celebrating its 20th anniversary, its editorial board decided to identify the single paper from its publication history that had best withstood the “test of time”. The honor went to a 2003 paper called “Amazon.com Recommendations: Item-to-Item Collaborative Filtering”, by then Amazon researchers Greg Linden, Brent Smith, and Jeremy York.

GANs pit generators, which produce synthetic data, against discriminators, which try to distinguish synthetic data from real. The two are trained together, each improving the performance of the other.

The Amazon researchers show how to synthesize plausible time series data by progressively growing — or adding network layers to — both the generator and the discriminator. This enables the generator to first learn general characteristics that the time series as a whole should have, then learn how to produce series that exhibit those characteristics.

Data augmentation

In addition to the paper on synthetic time series, one of Amazon’s other papers at ICLR, “Deep AutoAugment”, also focuses on data augmentation.

It’s become standard practice to augment the datasets used to train machine learning models by subjecting real data to sequences of transformations. For instance, a training image for a computer vision task might be flipped, stretched, rotated or cropped, or its color or contrast might be modified. Typically, the first few transformations are selected automatically, based on experiments in which a model is trained and retrained, and then domain experts add a few additional transformations to try to make the modified data look like real data.

Related content
New method enables users to specify properties such as subject age, light direction, and pose in images produced by generative adversarial networks.

In “Deep AutoAugment”, former Amazon senior applied scientist Zhi Zhang and colleagues at Michigan State University propose a method for fully automating the construction of a data augmentation pipeline. The goal is to continuously add transformations that steer the feature distribution of the synthetic data toward that of the real data. To do that, the researchers use gradient matching, or identifying training data whose sequential updates to the model parameters look like those of the real data. In tests, this approach improved on 10 other data augmentation techniques across four sets of real data.

Natural-language processing

Many natural-language-processing tasks involve pairwise comparison of sentences. Cross-encoders, which map pairs of sentences against each other, yield the most accurate comparison, but they’re computationally intensive, as they need to compute new mappings for every sentence pair. Moreover, converting a pretrained language model into a cross-encoder requires fine-tuning it on labeled data, which is resource intensive to acquire.

Bi-encoders, on the other hand, embed sentences in a common representational space and measure the distances between them. This is efficient but less accurate.

In “Trans-encoder: Unsupervised sentence-pair modelling through self- and mutual-distillations”, Amazon researchers, together with a former intern, propose a model that is trained in an entirely unsupervised way — that is, without unlabeled examples — and captures advantages of both approaches.

Trans-encoder.png
The trans-encoder training process, in which a bi-encoder trained in an unsupervised fashion creates training targets for a cross-encoder, which in turn outputs training targets for the bi-encoder.

The researchers begin with a pretrained language model, fine-tune it in an unsupervised manner using bi-encoding, then use the fine-tuned model to generate training targets for cross-encoding. They then use the outputs of the cross-encoding model to fine-tune the bi-encoder, iterating back and forth between the two approaches until training converges. In experiments, their model outperformed multiple state-of-the-art unsupervised sentence encoders on several benchmark tasks, with improvements of up to 5% over the best-performing prior models.

Dataset optimization

Weeding errors out of a dataset, selecting new training examples to augment a dataset, and determining how to weight the data in a dataset to better match a target distribution are all examples of dataset optimization. Assessing individual training examples’ contribution to the accuracy of a model, however, is difficult: retraining the model on a dataset with and without every single example is hardly practical.

In “DIVA: Dataset derivative of a learning task”, Amazon researchers show how to compute the dataset derivative: a function that can be used to assess a given training example’s utility relative to a particular neural-network model. During training, the model learns not only the weights of network parameters but also weights for individual training examples. The researchers show that, using a linearization technique, they can derive a closed-form equation for the dataset derivative, allowing them to assess the utility of a given training example without retraining the network.

DIVA weighting.png
Training examples that DIVA assigns high weights (left) and low (right) for the task of classifying aircraft. Figure from "DIVA: Dataset derivative of a learning task".

Limitations

“Machine learning ultimately is based on statistical dependencies,” Bernhard Schölkopf recently told Amazon Science. “Oftentimes, it's enough if we work at the surface and just learn from these dependencies. But it turns out that it's only enough as long as we're in this setting where nothing changes.”

The two ICLR papers from the Causal Representation Learning team explore contexts in which learning statistical dependencies is not enough. “Visual representation learning does not generalize strongly within the same domain” describes experiments with image datasets in which each image is defined by specific values of a set of variables — say, different shapes of different sizes and colors, or faces that are either smiling or not and differ in hair color or age.

The researchers test 17 machine learning models and show that, if certain combinations of variables or specific variable values are held out of the training data, all 17 have trouble recognizing them in the test data. For instance, a model trained to recognize small hearts and large squares has trouble recognizing large hearts and small squares. This suggests that we need revised training techniques or model designs to ensure that machine learning systems are really learning what they’re supposed to.

Visual representation learning.png
An illustration of the four methods of separating training data (black dots) and test data (red dots) in "Visual representation learning does not generalize strongly within the same domain".

Similarly, in “You mostly walk alone: Analyzing feature attribution in trajectory prediction”, members of the team consider the problem of predicting the trajectories of moving objects as they interact with other objects, an essential capacity for self-driving cars and other AI systems. For instance, if a person is walking down the street, and a ball bounces into her path, it could be useful to know that the person might deviate from her trajectory to retrieve the ball.

Adapting the game-theoretical concept of Shapley values, which enable the isolation of different variables’ contributions to an outcome, the researchers examine the best-performing recent models for predicting trajectories in interactive contexts and show that, for the most part, their predictions are based on past trajectories; they pay little attention to the influence of interactions.

Trajectory interactions.png
A new method enables the comparison of different trajectory prediction models according to the extent to which they use social interactions for making predictions (left: none; middle: weak; right: strong). The target agent, whose future trajectory is to be predicted, is shown in red, and modeled interactions are represented by arrows whose width indicates interaction strength. From "You mostly walk alone: Analyzing feature attribution in trajectory prediction".

The one exception is a models trained on a dataset of basketball video, where all the players’ movements are constantly coordinated. There, existing models do indeed learn to recognize the influence of interaction. This suggests that careful curation of training data could enable existing models to account for interactions when predicting trajectories.

Research areas

Related content

IN, HR, Gurugram
Building large-scale forecasting and optimization systems that power Amazon’s global transportation network and directly impact customer experience and cost. Key job responsibilities 1. Guide model and system design across a range of techniques, including tree-based models, deep learning (LSTMs, transformers), LLMs, and reinforcement learning. 2. Ensure models are production-ready, scalable, and robust through close partnership with stakeholders. 3. Partner with Product, Operations, and Engineering leaders to enable proactive decision-making and corrective actions. 4 Own end-to-end business metrics, directly influencing customer experience, cost optimization, and network reliability. 5. Help contribute to the broader ML community through publications, conference submissions, and internal knowledge sharing.
US, WA, Seattle
Estimating the demand response of a pricing decision is genuinely hard. The causal effects are delayed, noisy, and confounded by factors that standard experiment analysis wasn't designed to handle. Most pricing teams default to heuristics not because they don't care about customer responses, but because measuring them rigorously is an unsolved problem. P2OS is building the science to solve it. We're hiring an Economist to own that work — defining how we estimate digital demand response in a pricing context, building the identification strategies that make those estimates credible, and translating outputs into something pricing teams can use to make better decisions. The role sits at the intersection of econometric methodology and production-quality analysis, and requires someone who can operate independently in both. As science lead, you'll own the digital pricing methodology domain, and be the internal authority on causal inference for pricing across P2OS and partner teams. Key job responsibilities * Own the end-to-end digital pricing methodology for pricing — identification strategy, modeling choices, validation approach, and business use cases — and drive adoption across pricing contexts * Deliver high-stakes analyses connecting digital pricing estimates to a concrete pricing decision and strategy change at VP+ level * Apply advanced causal methods to live pricing problems; document approaches so the team can build on and extend them. * Provide causal inference guidance on pricing experiment questions as they arise — being the methodology resource when experiments generate relevant questions * Serve as cross-team economic advisor to Digital Finance, Customer Behavior, and Demand Science on assumptions and causal identification * Actively mentor junior scientists, earn trust of cross-functional tech and product partners. A day in the life In a typical day, you'll move between methodology work and stakeholder-facing analysis. - On the science side, that means reviewing identification assumptions with the Causal AS, validating estimation choices for the LTV framework, and documenting methodology decisions in ways that non-economists can act on. - On the applied side, you'll be in rooms with Finance, Pricing PMs, and other science teams: aligning on LTV definitions, resolving disagreements between competing metrics, and translating causal findings into recommendations that land in strategy reviews. - As tech lead, you need to work to develop the economists and scientists on your scrum: structured reviews, identification strategy feedback, and raising the quality of analyses before they reach stakeholders. The mix shifts, but the through-line is to progress the LTV methodology from open questions to shipped frameworks, and making sure the team's causal work is rigorous enough to hold up when it counts. About the team P2Optimization Science (P2OS) is responsible for the ML models and analytical frameworks that drive pricing decisions at scale. The team spans demand lift modeling, pricing error detection, customer lifetime value, and experimentation. Our small team of specialized applied scientists and economists works closely alongside engineers, and pricing product managers.
US, WA, Seattle
We’re working to improve shopping on Amazon using the conversational capabilities of large language models, and are searching for pioneers who are passionate about technology, innovation, and customer experience, and are ready to make a lasting impact on the industry. You'll be working with talented scientists, engineers, and technical program managers (TPM) to innovate on behalf of our customers. If you're fired up about being part of a dynamic, driven team, then this is your moment to join us on this exciting journey!
US, MA, Boston
Are you interested in how to build AI reasoning systems that give provably correct answers? Are you excited by science at the interface of classical AI reasoning and Large Language Models (LLMs)? Would you like to apply your technology to serve operations customers better? Amazon Robotics is looking for a talented Applied Scientist in Neurosymbolic AI. You will innovate on combining language models (LMs) with classical AI reasoning. You will work with a team of scientists and engineers to achieve this. You will publish your results in papers at leading venues in AI. You will be part of a larger team and have the opportunity to work on problems such as: using LMs to generate plans, using AI reasoning to verify plan correctness, learning efficient reasoning strategies, self-improving models. You will work on basic science and on business problems in robotics, automation and fulfillment across our operations. Key job responsibilities In this role you will: • Work closely with other scientists and engineers, and be part of Amazon’s diverse global science community. • Publish your research in top-tier academic venues and hone your presentation skills. • Be inspired by challenges and opportunities to invent new techniques in your area(s) of expertise. A day in the life You'll meet regularly with your technical lead and your team on your ideas, get guidance and feedback, work together on architectures and algorithms, author papers, build AI systems, all with the aim of delivering results for your operations customers. You'll work closely with other scientists to review your plans and results. You'll meet with engineers to implement your ideas at scale. About the team The Veritas team is a science team working at the boundary between language models and classical AI reasoning. We work across on customer problems in fulfillment, automation and robotics. We focus on high quality research science informed by practical problems.
US, NY, New York
The Ads Measurement Science team in the Measurement, Ad Tech, and Data Science (MADS) team of Amazon Ads serves a centralized role developing solutions for a multitude of performance measurement products. We create solutions which measure the comprehensive impact of advertiser's ad spend, including sales impacts both online and offline and across timescales, and provide actionable insights that enable our advertisers to optimize their media portfolios. We also own the science solutions for AI tools that unlock new insights and automate high-effort customer workflows, such as custom query and report generation based on natural language user requests. We leverage a host of scientific technologies to accomplish this mission, including Generative AI, classical ML, Causal Inference, Natural Language Processing, and Computer Vision. As a Senior Applied Scientist on the team, you will be at the forefront of innovation, developing measurement solutions end-to-end from inception to production. You will set the technical vision and innovate on behalf of our customers. You will propose, design, analyze, and productionize models to provide novel measurement insights to our customers. You will partner with engineering to deploy these solutions into production. You will work with key stakeholders from various business teams to enable advertisers to act upon those metrics. Key job responsibilities * Lead the development of ad measurement models and solutions that address the full spectrum of an advertiser's investment, focusing on scalable and efficient methodologies. * Collaborate closely with cross-functional teams including engineering, product management, and business teams to define and implement measurement solutions. * Use state-of-the-art scientific technologies including Generative AI, Classical Machine Learning, Causal Inference, Natural Language Processing, and Computer Vision to develop state of the art models that measure the impact of ad spend across multiple platforms and timescales. * Drive experimentation and the continuous improvement of ML models through iterative development, testing, and optimization. * Translate complex scientific challenges into clear and impactful solutions for business stakeholders. * Mentor and guide junior scientists, fostering a collaborative and high-performing team culture. * Foster collaborations between scientists to move faster, with broader impact. * Regularly engage with the broader scientific community with presentations, publications, and patents. A day in the life You will solve real-world problems by getting and analyzing large amounts of data, generate business insights and opportunities, design simulations and experiments, and develop statistical and ML models. The team is driven by business needs, which requires collaboration with other Scientists, Engineers, and Product Managers across the advertising organization. You will prepare written and verbal presentations to share insights to audiences of varying levels of technical sophistication. Team video https://advertising.amazon.com/help/G4LNN5YWHP6SM9TJ About the team We are a team of scientists across Applied, Research, Data Science and Economist disciplines. You will work with colleagues with deep expertise in ML, NLP, CV, Gen AI, and Causal Inference with a diverse range of backgrounds. We partner closely with top-notch engineers, product managers, sales leaders, and other scientists with expertise in the ads industry and on building scalable modeling and software solutions.
US, NY, New York
The Ads Measurement Science team in the Measurement, Ad Tech, and Data Science (MADS) team of Amazon Ads serves a centralized role developing solutions for a multitude of performance measurement products. We create solutions which measure the comprehensive impact of advertiser's ad spend, including sales impacts both online and offline and across timescales, and provide actionable insights that enable our advertisers to optimize their media portfolios. We also own the science solutions for AI tools that unlock new insights and automate high-effort customer workflows, such as custom query and report generation based on natural language user requests. We leverage a host of scientific technologies to accomplish this mission, including Generative AI, classical ML, Causal Inference, Natural Language Processing, and Computer Vision. As an Applied Scientist on the team, you will lead measurement solutions end-to-end from inception to production. You will propose, design, analyze, and productionize models to provide novel measurement insights to our customers. Key job responsibilities Leverage deep expertise in one or more scientific disciplines to invent solutions to ambiguous ads measurement problems Disambiguate problems to propose clear evaluation frameworks and success criteria Work autonomously and write high quality technical documents Implement a significant portion of critical-path code, and partner with engineers to directly carry solutions into production Partner closely with other scientists to deliver large, multi-faceted technical projects Share and publish works with the broader scientific community through meetings and conferences Communicate clearly to both technical and non-technical audiences Contribute new ideas that shape the direction of the team's work Mentor more junior scientists and participate in the hiring process About the team We are a team of scientists across Applied, Research, Data Science and Economist disciplines. You will work with colleagues with deep expertise in ML, NLP, CV, Gen AI, and Causal Inference with a diverse range of backgrounds. We partner closely with top-notch engineers, product managers, sales leaders, and other scientists with expertise in the ads industry and on building scalable modeling and software solutions.
US, WA, Seattle
Economists in this role partner with business stakeholders to distill complex problems into testable economic questions and generate actionable insights. They collaborate with engineers and scientists to estimate models on large-scale data, design pilots, measure impact, and scale successful prototypes into improved policies and programs. They leverage AI tools to scale economic study for broader business impact. They communicate findings to business leaders, incorporate feedback, and deliver customer-centric solutions at scale.
CA, BC, Vancouver
The Alexa Daily Essentials team delivers experiences critical to how customers interact with Alexa as part of daily life. Alexa users engage with our products across experiences connected to Timers, Alarms, Calendars, Food, and News. Our experiences include critical time saving techniques, ad-supported news audio and video, and in-depth kitchen guidance aimed at serving the needs of the family from sunset to sundown. As a Data Scientist on our team, you'll work with complex data, develop statistical methodologies, and provide critical product insights that shape how we build and optimize our solutions. You will work closely with your Analytics and Applied Science teammates. You will build frameworks and mechanisms to scale data solutions across our organization. If you are passionate about redefining how AI can improves everyone's daily life, we’d love to hear from you. Key job responsibilities Problem-Solving - Analyze complex data to identify patterns, inform product decisions, and understand root causes of anomalies. - Develop analysis and modeling approaches to drive product and engineering actions to identify patterns, insights, and understand root causes of anomalies. Your solutions directly improve the customer experience. - Independently work with product partners to identify problems and opportunities. Apply a range of data science techniques and tools to solve these problems. Use data driven insights to inform product development. Work with cross-disciplinary teams to mechanize your solution into scalable and automated frameworks. Data Infrastructure - Build data pipelines, and identify novel data sources to leverage in analytical work - both from within Alexa and from cross Amazon - Acquire data by building the necessary SQL / ETL queries Communication - Excel at communicating complex ideas to technical and non-technical audiences. - Build relationships with stakeholders and counterparts. Work with stakeholders to translate causal insights into actionable recommendations - Force multiply the work of the team with data visualizations, presentations, and/or dashboards to drive awareness and adoption of data assets and product insights - Collaborate with cross-functional teams. Mentor teammates to foster a culture of continuous learning and development
US, WA, Seattle
This role will contribute to developing the Economics and Science products and services in the Fee domain, with specialization in supply chain systems and fees. Through the lens of economics, you will develop causal links for how Amazon, Sellers and Customers interact. You will be a key and senior scientist, advising Amazon leaders how to price our services. You will work on developing frameworks and scaleable, repeatable models supporting optimal pricing and policy in the two-sided marketplace that is central to Amazon's business. The pricing for Amazon services is complex. You will partner with science and technology teams across Amazon including Advertising, Supply Chain, Operations, Prime, Consumer Pricing, and Finance. We are looking for an experienced Principal Economist to improve our understanding of seller Economics, enhance our ability to estimate the causal impact of fees, and work with partner teams to design pricing policy changes. In this role, you will provide guidance to scientists to develop econometric models to influence our fee pricing worldwide. You will lead the development of causal models to help isolate the impact of fee and policy changes from other business actions, using experiments when possible, or observational data when not. Key job responsibilities The ideal candidate will have extensive Economics knowledge, demonstrated strength in practical and policy relevant structural econometrics, strong collaboration skills, proven ability to lead highly ambiguous and large projects, and a drive to deliver results. They will work closely with Economists, Data / Applied Scientists, Strategy Analysts, Data Engineers, and Product leads to integrate economic insights into policy and systems production. Familiarity with systems and services that constitute seller supply chains is a plus but not required. About the team The Stores Economics and Sciences team is a central science team that supports Amazon's Retail and Supply Chain leadership. We tackle some of Amazon's most challenging economics and machine learning problems, where our mandate is to impact the business on massive scale.
US, NY, New York
Are you passionate about solving big problems from ground-up? Do you enjoy building new state-of-the-art products at internet scale? Come lead the innovation in this startup team, vertical ad products. This is a green field problem without a known answer or a pattern to follow. We have ambitious vision to simplify full funnel advertising solutions, at scale, with specialized agentic AI-powered models and diversify the demand to strategic verticals including finserv, autos, locals.. etc. We are seeking an experienced Applied Scientist to drive innovation in our Ads Foundational Model. In this individual contributor role, you will apply advanced machine learning techniques to improve advertiser performance and customer experience. Key job responsibilities As an Applied Scientist on this team, you will: 1. Develop and drive the science strategy for Ads Foundational Model (Ads-FM), aligning it with the program's objectives and overall business goals. 2. Identify high-impact opportunities within Ads-FM program and lead the ideation, planning, and execution of science initiatives to address them. 3. Build and deploy machine learning models using computer vision, natural language processing, and deep learning to evaluate and enhance ad effectiveness. 4. Develop algorithms that extract meaningful signals from image, video, and audio content to predict and improve customer engagement 5. Leverage Amazon's extensive data repository to create predictive models that generate actionable recommendations for more compelling ad creative 6. Collaborate with business leaders and cross-functional teams to implement ML-powered solutions 7. Contribute to the ML roadmap for the Ads-FM program through innovation and research.