Auto Machine Translation and Synchronization for "Dive into Deep Learning"

A system built on Amazon Translate reduces the workload of human translators.

Dive into Deep Learning (D2L.ai) is an open-source textbook that makes deep learning accessible to everyone. It features interactive Jupyter notebooks with self-contained code in PyTorch, JAX, TensorFlow, and MXNet, as well as real-world examples, exposition figures, and math. So far, D2L has been adopted by more than 400 universities around the world, such as the University of Cambridge, Stanford University, the Massachusetts Institute of Technology, Carnegie Mellon University, and Tsinghua University.

The latest updates to "Dive into Deep Learning"

Learn about the newest additions to the popular open-source, interactive book, including the addition of a Google JAX implementation and three new chapters in volume 2.

As a result of the book’s widespread adoption, a community of contributors has formed to work on translations in various languages, including Chinese, Japanese, Korean, Portuguese, Turkish, and Vietnamese. To efficiently handle these multiple languages, we have developed the Auto Machine Translation and Synchronization (AMTS) system using Amazon Translate, which aims to reduce the workload of human translators by 80%. The AMTS can be applied to all the languages for translation, and each language-specific sub-AMTS pipeline has its own unique features based on language characteristics and translator preferences.

In this blog post, we will discuss how we build the AMTS framework architecture, its sub-pipelines, and the building blocks of the sub-pipeline. We will demonstrate and analyze the translations between two language pairs: English ↔ Chinese and English ↔ Spanish. Through these analyses, we will recommend best practices for ensuring translation quality and efficiency.

Framework overview

Customers can use Amazon Translate’s Active Custom Translation (ACT) feature to customize translation output on the fly by providing tailored translation examples in the form of parallel data. Parallel data consists of a collection of textual examples in a source language and the desired translations in one or more target languages. During translation, ACT automatically selects the most relevant segments from the parallel data and updates the translation model on the fly based on those segment pairs. This results in translations that better match the style and content of the parallel data.

The AMTS framework consists of multiple sub-pipelines, each of which handles one language translation — English to Chinese, English to Spanish, etc. Multiple translation sub-pipelines can be processed in parallel.

Fundamentally, the sub-pipeline consists of the following steps:

  • Prepare parallel data: The parallel data consists of a list of textual example pairs, in a source language (e.g., English) and a target language (e.g., Chinese). With AMTS, we first prepare the two language datasets and then combine them into one-to-one pairs.
  • Translate through batch jobs: We use the Amazon Translate API call CreateParallelData to import the input file from the Amazon Simple Storage Service (S3) and create a parallel-data resource in Amazon Translate, ready for batch translation jobs. With the parallel-data resource built in the last step, we customize Amazon Translate and use its asynchronous batch process operation to translate a set of documents in the source language in bulk. The translated documents in the target language are stored in Amazon S3.
AMT_paradata_e2e_v2.png

Parallel-data preparation and creation

In the parallel-data preparation step, we build the parallel-data set out of the source documents (sections of the D2L-enbook) and translations produced by professional human translators (e.g., parallel sections from the D2L-zh book). The software module extracts the text from both documents — ignoring code and picture blocks — and pairs them up, storing them in a CSV file. Examples of parallel data are shown in the table below.

English

Chinese

Nonetheless, language models are of great service even in their limited form. For instance, the phrases “to recognize speech” and “to wreck a nice beach” sound very similar. This can cause ambiguity in speech recognition, which is easily resolved through a language model that rejects the second translation as outlandish. Likewise, in a document summarization algorithm it is worthwhile knowing that “dog bites man” is much more frequent than “man bites dog”, or that “I want to eat grandma” is a rather disturbing statement, whereas “I want to eat, grandma” is much more benign.

尽管如此,语言模型依然是非常有用的。例如,短语“to recognize speech”和“to wreck a nice beach”读音上听起来非常相似。这种相似性会导致语音识别中的歧义,但是这很容易通过语言模型来解决,因为第二句的语义很奇怪。同样,在文档摘要生成算法中,“狗咬人”比“人咬狗”出现的频率要高得多,或者“我想吃奶奶”是一个相当匪夷所思的语句,而“我想吃,奶奶”则要正常得多。

Machine translation refers to the automatic translation of a sequence from one language to another. In fact, this field may date back to 1940s soon after digital computers were invented, especially by considering the use of computers for cracking language codes in World War II. For decades, statistical approaches had been dominant in this field before the rise of end-to-end learning using neural networks. The latter is often called neural machine translation to distinguish itself from statistical machine translation that involves statistical analysis in components such as the translation model and the language model.

机器翻译(machine translation)指的是将序列从一种语言自动翻译成另一种语言。事实上,这个研究领域可以追溯到数字计算机发明后不久的20世纪40年代,特别是在第二次世界大战中使用计算机破解语言编码。几十年来,在使用神经网络进行端到端学习的兴起之前,统计学方法在这一领域一直占据主导地位

Emphasizing end-to-end learning, this book will focus on neural machine translation methods. Different from our language model problem in the last section, whose corpus is in one single language, machine translation datasets are composed of pairs of text sequences that are in the source language and the target language, respectively. Thus, instead of reusing the preprocessing routine for language modeling, we need a different way to preprocess machine translation datasets. In the following, we show how to load the preprocessed data into mini batches for training.

本书的关注点是神经网络机器翻译方法,强调的是端到端的学习。与 上节中的语料库是单一语言的语言模型问题存在不同,机器翻译的数据集是由源语言和目标语言的文本序列对组成的。因此,我们需要一种完全不同的方法来预处理机器翻译数据集,而不是复用语言模型的预处理程序。下面,我们看一下如何将预处理后的数据加载到小批量中用于训练

When the parallel data file is created and ready to use, we upload it to a folder in an S3 bucket and use CreateParallelData to kick off a creation job in Amazon Translate. If we only want to update an existing parallel-data resource with new inputs, the UpdateParallelData API call is the right one to make.

Once the job is completed, we can find the parallel-data resource in the Amazon Translate management console. The resource can be further managed in the AWS Console through the download, update, and delete buttons, as well as through AWS CLI and the public API.

Asynchronous batch translation with parallel data

After the parallel-data resource is created, the next step in the sub-pipeline is to use the Amazon Translate StartTextTranslationJob API call to initiate a batch asynchronous translation. The sub-pipeline uploads the source files into an Amazon S3 bucket folder.

One batch job can handle translation of multiple source documents, and the output files will be put in another S3 bucket folder. In addition to the input and output data configurations, the source language, target language, and prepared parallel-data resource are also specified as parameters in the API invocation.

src_lang = "en" 
tgt_lang =  "zh"
src_fdr = "input-short-test-en2zh"

pd_name = "d2l-parallel-data_v2"

response = translate_client.start_text_translation_job(
            JobName='D2L1',
            InputDataConfig={
                'S3Uri': 's3://'+S3_BUCKET+'/'+src_fdr+'/',
                'ContentType': 'text/html'
            },
            OutputDataConfig={
                'S3Uri': 's3://'+S3_BUCKET+'/output/',
            },
            DataAccessRoleArn=ROLE_ARN,
            SourceLanguageCode=src_lang,
            TargetLanguageCodes=[tgt_lang, ],
            ParallelDataNames=pd_name
)

Depending on the number of input files, the job takes minutes to hours to complete. We can find the job configurations and statuses, including the output file location, on the Amazon Translate management console.

The translated documents are available in the output S3 folder, with the filename <target language>.<source filename>. Users can download them and perform further evaluation.

Using parallel data yields better translation

To evaluate translation performance in each sub-pipeline, we selected five articles from the English version of D2L and translated them into Chinese through the en-zh sub-pipeline. Then we calculated the BLEU score of each translated document. The BLEU (BiLingual Evaluation Understudy) score calculates the similarity of the AMTS translated output to the reference translation by human translator. The number is between 0 and 1; the higher the score, the better the quality of the translation.

We then compare the AMTS-generated results with the translation of the same document using the traditional method (without parallel data). The traditional method is implemented by the TranslateText API call, whose parameters include the name of the source text and the source and target languages.

src_lang = "en" 
tgt_lang =  "zh"    
    
 response = translate_client.translate_text(
         Text = text, 
         TerminologyNames = [],
         SourceLanguageCode = src_lang, 
         TargetLanguageCode = tgt_lang
)

The translation results are compared in the following table, for both English-to-Chinese and Chinese-to-English translation. We observe that the translation with parallel data shows improvement over the traditional method.

Article

EN to ZH

ZH to EN

Without ACT

With ACT

Without ACT

With ACT

approx-training

0.553

0.549

0.717

0.747

bert-dataset

0.548

0.612

0.771

0.831

language-models-and-dataset

0.502

0.518

0.683

0.736

machine-translation-and-dataset

0.519

0.546

0.706

0.788

sentiment-analysis-and-dataset

0.558

0.631

0.725

0.828

Average

0.536

0.5712

0.7204

0.786

Fine-tuning the parallel data to improve translation quality

To further improve the translation quality, we construct the parallel-data pairs in a more granular manner. Instead of extracting parallel paragraphs from source and reference documents and pairing them up, we further split each paragraph into multiple sentences and use sentence pairs as training examples.

EN

ZH

Likewise, in a document summarization algorithm it is worthwhile knowing that “dog bites man” is much more frequent than “man bites dog”, or that “I want to eat grandma” is a rather disturbing statement, whereas “I want to eat, grandma” is much more benign

同样,在文档摘要生成算法中,“狗咬人”比“人咬狗”出现的频率要高得多,或者“我想吃奶奶”是一个相当匪夷所思的语句,而“我想吃,奶奶”则要正常得多

For decades, statistical approaches had been dominant in this field before the rise of end-to-end learning using neural networks

几十年来,在使用神经网络进行端到端学习的兴起之前,统计学方法在这一领域一直占据主导地位

In the following, we show how to load the preprocessed data into minibatches for training

下面,我们看一下如何将预处理后的数据加载到小批量中用于训练

We tested both the paragraph pair and sentence pair methods and found that more-granular data (sentence pairs) yields better translation quality than less-granular data (paragraph paragraphs). The comparison is shown in the table below for English ↔ Chinese translation.

Article

EN to ZH

ZH to EN

ACT by “pair of paragraph”

ACT by “pair of sentence”

ACT by “pair of paragraph”

ACT by “pair of sentence”

approx-training

0.549

0.589

0.747

0.77

bert-dataset

0.612

0.689

0.831

0.9

language-models-and-dataset

0.518

0.607

0.736

0.806

machine-translation-and-dataset

0.546

0.599

0.788

0.89

sentiment-analysis-and-dataset

0.631

0.712

0.828

0.862

Average

0.5712

0.6392

0.786

0.8456

Extend usage of parallel data to general machine translation

To extend the usability of parallel data to general machine translation, we need to construct parallel-data sets from a large volume of translated documents. To maximize translation accuracy, the parallel datasets should have the same contexts and subjects as the documents to be translated.

We tested this approach in the English ↔ Spanish sub-pipeline. The parallel data pairs were built from English ↔ Spanish articles crawled from the web using the keyword “machine learning”.

We applied this parallel data in translating an English article (abbreviated DLvsML in the results table) into Spanish and compared the results with those of traditional translation, without parallel data. The BLEU scores show that parallel data with the same subject (“machine learning”) does help to improve the performance of general machine translation.

EN to ES

ES to EN

Without ACT

With ACT

Without ACT

With ACT

DLvsML

0.792

0.824

0.809

0.827

The relative fluency of translations from English to Spanish, with and without ACT, can be seen in the table below.

EN source text

ES reference text (human translation)

ES translation without ACT

ES translation with ACT

Moves through the learning process by resolving the problem on an end-to-end basis.

Pasa por el proceso de aprendizaje mediante la resolución del problema de un extremo a otro.

Avanza en el proceso de aprendizaje resolviendo el problema de un extremo a otro.

Avanza el proceso de aprendizaje resolviendo el problema de forma integral.

Deep learning use cases

Casos de uso del aprendizaje profundo

Casos de uso de aprendizaje profundo

Casos prácticos de aprendizaje profundo

Image caption generation

Generación de subtítulos para imágenes

Generación de leyendas de imágenes

Generación de subtítulos de imagen

Conclusion and best practices

In this post, we introduced the Auto Machine Translation and Synchronization (AMTS) framework and pipelines and their application to English ↔ Chinese and English ↔ Spanish D2L.ai auto-translation. We also discussed best practices for using the Amazon Translate service in the translation pipeline, particularly the advantages of the Active Custom Translation (ACT) feature with parallel data.

  • Leveraging the Amazon Translate service, the AMTS pipeline provides fluent translations. Informal qualitative assessments suggest that the translated texts read naturally and are mostly grammatically correct.
  • In general, the ACT feature with parallel data improves translation quality in the AMTS sub-pipeline. We show that using the ACT feature leads to better performance than using the traditional Amazon Translate real-time translation service.
  • The more granular the parallel data pairs are, the better the translation performance. We recommend constructing the parallel data as pairs of sentences, rather than pairs of paragraphs.

We are working on further improving the AMTS framework to improve translation quality for other languages. Your feedback is always welcome.

Research areas

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Along the way, we guarantee you'll get opportunities to be a disruptor, prolific innovator, and a reputed problem solver—someone who truly enables AI and robotics to significantly impact the lives of millions of consumers. Key job responsibilities Architect, design, and implement 3D perception models - including encoder-decoder networks, query-based transformers, and generative architectures- for semantic occupancy prediction and scene completion on robotic platforms. Own the end-to-end model lifecycle: develop scalable training pipelines, optimize inference latency for ARM-based edge processors, and deploy production models that meet real-time performance targets. Design and scale pseudo-ground-truth data generation pipelines - both heuristic-based and learning-based (e.g., SAM3D, shape completion) to produce curated training samples using SageMaker infrastructure. Drive multi-view perception integration by fusing multiple view camera inputs for robust 3D reconstruction in partially observed and occluded bin environments. Influence the team's technical strategy and contribute to the long-term vision and roadmap for 3D perception in fulfillment robotics. Partner with cross-functional stakeholders across engineering, science, and operations teams to define requirements, iterate on system design, and deliver end-to-end solutions from research prototype to production deployment. Maintain high standards by participating in design and code reviews, designing for fault tolerance and operational excellence, and creating mechanisms for continuous improvement. Prototype and validate concepts through simulation, synthetic data evaluation, and live robotic workcell testing using 3D metrics (mIoU, IoU) and affordance-based evaluation frameworks. Mentor applied scientists and engineers, raise the technical bar, and foster a culture of scientific rigor and rapid experimentation. A day in the life Amazon offers a full range of benefits that support you and eligible family members, including domestic partners. Benefits can vary by location, the number of regularly scheduled hours you work, length of employment, and job status such as seasonal or temporary employment. The benefits that generally apply to regular, full-time employees include: 1. Medical, Dental, and Vision Coverage 2. Maternity and Parental Leave Options 3. Paid Time Off (PTO) 4. 401(k) Plan If you are not sure that every qualification on the list above describes you exactly, we'd still love to hear from you! At Amazon, we value people with unique backgrounds, experiences, and skillsets. If you’re passionate about this role and want to make an impact on a global scale, please apply!
US, CA, Palo Alto
Are you passionate about using AI to protect and elevate the shopping experience for hundreds of millions of customers? We're looking for a Sr. Applied Science Manager to lead the Sponsored Products and Brands, Search Relevance team, ensuring that every product recommendation shoppers see on our search results page is relevant, trustworthy, and genuinely useful. In this role, you'll be at the forefront of defining what a great search experience looks like by inventing entirely new ways to help customers understand why a product matches their needs. Safeguard the Customer Experience - Lead the development of predictive models that identify and mitigate irrelevant, misleading, or low-quality product recommendations across search placements - Design and scale AI-powered systems whose outputs are used to continually improve the search results - Expand the definition of search quality beyond query-ASIN relevance to encompass shopper preferences, page-level context, and overall experience coherence Define and Measure Search Quality at Scale - Own the development and ongoing measurement of customer experience metrics as reported to senior leadership - Partner with leaders across Search, Retail, and Advertising organizations to align on metric definitions and establish independent measurement standards where needed - Build scalable measurement frameworks that anticipate evolving search presentation formats and proactively adapt to them Invest in State-of-the-Art AI Infrastructure - Drive investment in AI infrastructure and systems that reduce the cost of measuring and monitoring CX metrics across all placements and marketplaces - Build increasingly precise AI models that minimize human effort for auditing, training data generation, and placement-specific customization - Make strategic build-vs-reuse decisions by staying closely connected to peer teams across the organization Invent New Product Experiences - Create novel product presentation experiences that help shoppers understand the differential value of each result — through intelligent selection of images and titles, contextual explanations, and visual indicators such as badges and tags - Partner with peer teams to share learnings and advocate for the adoption of successful innovations beyond your immediate scope Lead and Influence Across the Organization - Manage and grow a team of applied scientists, engineers, and product managers - Partner with senior leaders (Director-level and above) across multiple organizations to drive alignment on shared goals and cross-functional initiatives - Represent search quality and customer experience in executive-level reviews and reporting cadences
DE, BE, Berlin
At Audible, we believe stories have the power to transform lives. It’s why we work with some of the world’s leading creators to produce and share audio storytelling with our millions of global listeners. We are dreamers and inventors who come from a wide range of backgrounds and experiences to empower and inspire each other. Imagine your future with us. ABOUT THIS ROLE As a Senior Applied Scientist, you will solve large complex real-world problems at scale, draw inspiration from the latest science and technology to empower undefined/untapped business use cases, delve into customer requirements, collaborate with tech and product teams on design, and create production-ready models that span various domains, including Machine Learning (ML), Artificial Intelligence (AI) and Generative AI, Natural Language Processing (NLP), Reinforcement Learning (RL), real-time and distributed systems. ABOUT YOU Your work will focus on inventing and extending scientific approaches, models, and algorithms driven by customer needs at the product level, framing new research problems even when the problem is ill-defined and no textbook solution exists. You will lead the design, implementation, and delivery of scientifically complex, end-to-end solutions that are deployed into production, defining system-level requirements and writing a significant portion of the critical-path code. You will develop reusable science components and services that resolve architecture deficiencies and customers’ pain points, while making technical trade-offs for long-term/short-term. You will work independently with limited guidance, and your decision-making will consistently incorporate robust, data-driven business and technical judgment. You will drive your team’s scientific agenda, author internal or external peer-reviewed publications that validate the novelty of your work, mentor and develop other scientists, and build consensus across multiple teams. You will have the opportunity to innovate, invent, and think big, and influence the experiences of millions of customers. We are looking for a results-oriented Senior Applied Scientist with deep expertise in ML, NLP, Deep Learning, GenAI, and/or large-scale distributed computation. As an Applied Scientist, you will... - Understand complex, ambiguous use cases across the business and adopt/extend/design/invent solutions/models that are scalable, efficient, and automated, where neither the problem nor the solution is well defined - Work closely with fellow scientists and software engineers (at Audible and Amazon) to build and productionize models, and deliver novel and highly impactful features - Review models of peers for the purpose of reducing and managing risk to the business, while improving customer experience - Lead the design, development, and production deployment of scientifically complex, end-to-end solutions for Content Understanding, Recommendations, and GenAI-based product features, defining system-level requirements - Drive and lead initiatives that employ the most recent advances in ML/AI/GenAI, drive your team’s scientific agenda, and author peer-reviewed publications - Mentor and grow scientists on the team and across Amazon, and push the boundary of innovation ABOUT AUDIBLE Audible is the leading producer and provider of audio storytelling. We spark listeners’ imaginations, offering immersive, cinematic experiences full of inspiration and insight to enrich our customers daily lives. We are a global company with an entrepreneurial spirit. We are dreamers and inventors who are passionate about the positive impact Audible can make for our customers and our neighbors. This spirit courses throughout Audible, supporting a culture of creativity and inclusion built on our People Principles and our mission to build more equitable communities in the cities we call home.
IT, Turin
We're building systems that turn research into real world impact. We're advancing the intelligence behind how customers converse, connect and interact with Alexa across the globe and we're tackling complex conversational AI challenges with state of the art GenAI systems. We're looking for PhD students across multiple research domains to invent, design, and implement state of the art solutions for never before solved problems. Your work here won't just stay in a notebook, it ships to production and reaches customers worldwide. Check out the details below including the job responsibilities, team details, and basic qualifications before submitting your application. You can find more information about the Amazon Science community as well as interview preparation tips via the links below; - https://www.amazon.science/ - https://amazon.jobs/content/en/career-programs/university/science - https://amazon.jobs/content/en/how-we-hire/university-roles/applied-science Key job responsibilities As an Applied Science Intern, you will own the design and development of end-to-end systems. You'll have the opportunity to write technical white papers, create roadmaps and drive production level projects that will support Amazon Science. You will work closely with Amazon scientists and other science interns to develop solutions and deploy them into production. You will have the opportunity to design new algorithms, models, or other technical solutions whilst experiencing Amazon's customer focused culture. The ideal intern should have the ability to work with diverse groups of people and cross-functional teams to solve complex business problems. A day in the life You'll spend your first weeks scoping your project with your mentor, then own the research and implementation end-to-end. Projects may include developing and implementing real-time AI services, conducting comprehensive analysis of GenAI algorithms and methodologies or contributing to the creation of reliable, efficient code for production systems that serve millions of users — depending on the team you're matched with. Many interns publish at top-tier conferences or see their work deployed to production before the internship ends. Interns may also be considered for a return offer at the end of their internship, subject to performance evaluation and headcount availability. Further benefits of an Amazon Science internship include; - All of our internships offer a competitive salary - Interns are paired with an experienced manager and mentor(s) - Interns get invited to different intern program or office events - Interns can build their professional and personal network with other Amazon Scientists - Interns can potentially publish work at top tier conferences About the team You'll submit a single application and we'll match you with science teams best aligned with your research interests. Applications are reviewed on a rolling basis, and your application stays active until we find a team match or confirm there are no matches available. Start dates are available throughout the year for durations of between 3–6 months. Please note, each team has different start date and duration preferences — your recruiter will confirm the preferences of the team you're matched with prior to interviewing. We offer science internships in multiple locations across the EMEA region and you can indicate your interest in all these locations by applying here (Austria, Estonia, France, Germany, Ireland, Israel, Italy, Jordan, Luxembourg, Netherlands, Poland, Romania, South Africa, Spain, Sweden, UAE, and UK). Please note we do not offer remote internships.
US, WA, Seattle
Innovators wanted! Are you an entrepreneur? A builder? A dreamer? This role is part of an Amazon Special Projects team that takes the company’s Think Big leadership principle to the extreme. We focus on creating entirely new products and services with a goal of positively impacting the lives of our customers. No industries or subject areas are out of bounds. If you’re interested in innovating at scale to address big challenges in the world, this is the team for you. Here at Amazon, we embrace our differences. We are committed to furthering our culture of inclusion. We have thirteen employee-led affinity groups, reaching 40,000 employees in over 190 chapters globally. We are constantly learning through programs that are local, regional, and global. Amazon’s culture of inclusion is reinforced within our 16 Leadership Principles, which remind team members to seek diverse perspectives, learn and be curious, and earn trust. Our team highly values work-life balance, mentorship and career growth. We believe striking the right balance between your personal and professional life is critical to life-long happiness and fulfillment. We care about your career growth and strive to assign projects and offer training that will challenge you to become your best.
US, WA, Seattle
Prime Video is a first-stop entertainment destination offering customers a vast collection of premium programming in one app available across thousands of devices. Prime members can customize their viewing experience and find their favorite movies, series, documentaries, and live sports – including Amazon MGM Studios-produced series and movies; licensed fan favorites; and programming from Prime Video subscriptions such as Apple TV+, HBO Max, Peacock, Crunchyroll and MGM+. All customers, regardless of whether they have a Prime membership or not, can rent or buy titles via the Prime Video Store, and can enjoy even more content for free with ads. Are you interested in shaping the future of entertainment? Prime Video's technology teams are creating best-in-class digital video experience. As a Prime Video team member, you’ll have end-to-end ownership of the product, user experience, design, and technology required to deliver state-of-the-art experiences for our customers. You’ll get to work on projects that are fast-paced, challenging, and varied. You’ll also be able to experiment with new possibilities, take risks, and collaborate with remarkable people. We’ll look for you to bring your diverse perspectives, ideas, and skill-sets to make Prime Video even better for our customers. With global opportunities for talented technologists, you can decide where a career Prime Video Tech takes you! Key job responsibilities The science challenges include: - Heterogeneous customer responses. The same customer responds differently to ads depending on what they’re watching, how engaged they are, and their broader streaming context. We need to understand and predict this variation to make better advertising decisions in real time. - Signal sparsity in streaming. Unlike search or retail advertising, streaming offers no clicks, no conversions, and limited direct feedback. We must develop creative approaches to infer customer preferences, intent, and tolerance from indirect behavioral signals. - Personalization at scale. A one-size-fits-all ad experience leaves value on the table for both customers and the business. We build systems that adapt ad load, placement, and content to individual viewers across 100M+ customers and 100k+ titles. - Small effects, large variance. Ad interventions typically produce 0.1-2% shifts in engagement, effects easily overwhelmed by natural behavioral variance. Measuring, attributing, and optimizing these small signals requires rigorous experimental design and causal methodologies. - Competing objectives. Revenue, customer engagement, long-term retention, and advertiser value are in tension. We develop principled frameworks to navigate these tradeoffs and optimize for sustainable outcomes rather than any single metric. A day in the life - Lead the research and development of ML models that personalize advertising decisions for 100M+ customers across 100k+ titles, with production deployment in mind - Develop deep learning architectures (multi-task learning, embedding-based representations) for customer behavior prediction at scale - Design and analyze large-scale A/B experiments, applying causal inference techniques to measure and optimize the impact of ad strategies on customer engagement and monetization - Partner with engineering to ensure models meet production latency and scalability requirements - Collaborate with product managers to frame business problems as tractable ML problems and translate findings into product decisions - Shape the team’s scientific roadmap, identifying high-impact research directions About the team Prime Video Ads is pioneering the use of Generative AI, Deep Learning and Causal ML to empower the next generation of Ads experience in Prime Video. Our vision is to build the world’s most valuable and differentiated ad-supported streaming platform: one where every ad is relevant to the viewer, and every dollar spent by an advertiser delivers measurable results. We are seeking lead applied scientists who have demonstrated experience in advancing state of the art ML algorithms, particularly in Personalization, Relevance, Casual Inference and Gen-AI areas. Your role will be to deliver these innovations as production-ready systems at Amazon scale.