Bringing the power of deep learning to data in tables

Amazon’s TabTransformer model is now available through SageMaker JumpStart and the official release of the Keras open-source library.

In recent years, deep neural networks have been responsible for most top-performing AI systems. In particular, natural-language processing (NLP) applications are generally built atop Transformer-based language models such as BERT.

One exception to the deep-learning revolution has been applications that rely on data stored in tables, where machine learning approaches based on decision trees have tended to work better.

At Amazon Web Services, we have been working to extend Transformers from NLP to table data with TabTransformer, a novel, deep, tabular, data-modeling architecture for supervised and semi-supervised learning.

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Starting today, TabTransformer is available through Amazon SageMaker JumpStart, where it can be used for both classification and regression tasks. TabTransformer can be accessed through the SageMaker JumpStart UI inside of SageMaker Studio or through Python code using SageMaker Python SDK. To get started with TabTransformer on SageMaker JumpStart, please refer to the program documentation.

We are also thrilled to see that TabTransformer has gained attention from people across industries: it has been incorporated into the official repository of Keras, a popular open-source software library for working with deep neural networks, and it has featured in posts on Towards Data Science and Medium. We also presented a paper on the work at the ICLR 2021 Workshop on Weakly Supervised Learning.

The TabTransformer solution

TabTransformer uses Transformers to generate robust data representations — embeddings — for categorical variables, or variables that take on a finite set of discrete values, such as months of the year. Continuous variables (such as numerical values) are processed in a parallel stream.

We exploit a successful methodology from NLP in which a model is pretrained on unlabeled data, to learn a general embedding scheme, then fine-tuned on labeled data, to learn a particular task. We find that this approach increases the accuracy of TabTransformer, too.

In experiments on 15 publicly available datasets, we show that TabTransformer outperforms the state-of-the-art deep-learning methods for tabular data by at least 1.0% on mean AUC, the area under the receiver-operating curve that plots false-positive rate against false-negative rate. We also show that it matches the performance of tree-based ensemble models.

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In the semi-supervised setting, when labeled data is scarce, DNNs generally outperform decision-tree-based models, because they are better able to take advantage of unlabeled data. In our semi-supervised experiments, all of the DNNs outperformed decision trees, but with our novel unsupervised pre-training procedure, TabTransformer demonstrated an average 2.1% AUC lift over the strongest DNN benchmark.

Finally, we also demonstrate that the contextual embeddings learned from TabTransformer are highly robust against both missing and noisy data features and provide better interpretability.

Tabular data

To get a sense of the problem our method addresses, consider a table where the rows represent different samples and the columns represent both sample features (predictor variables) and the sample label (the target variable). TabTransformer takes the features of each sample as input and generates an output to best approximate the corresponding label.

In a practical industry setting, where the labels are partially available (i.e., semi-supervised learning scenarios), TabTransformer can be pre-trained on all the samples without any labels and fine-tuned on the labeled samples.

Additionally, companies usually have one large table (e.g., describing customers/products) that contains multiple target variables, and they are interested in analyzing this data in multiple ways. TabTransformer can be pre-trained on the large number of unlabeled samples once and fine-tuned multiple times for multiple target variables.

The architecture of TabTransformer is shown below. In our experiments, we use standard feature-engineering techniques to transform data types such as text, zip codes, and IP addresses into either numeric or categorical features.

Graphic shows the architecture of TabTransformer.
The architecture of TabTransformer.

Pretraining procedures

We explore two different types of pre-training procedures: masked language modeling (MLM) and replaced-token detection (RTD). In MLM, for each sample, we randomly select a certain portion of features to be masked and use the embeddings of the other features to reconstruct the masked features. In RTD, for each sample, instead of masking features, we replace them with random values chosen from the same columns.

In addition to comparing TabTransformer to baseline models, we conducted a study to demonstrate the interpretability of the embeddings produced by our contextual-embedding component.

In that study, we took contextual embeddings from different layers of the Transformer and computed a t-distributed stochastic neighbor embedding (t-SNE) to visualize their similarity in function space. More precisely, after training TabTransformer, we pass the categorical features in the test data through our trained model and extract all contextual embeddings (across all columns) from a certain layer of the Transformer. The t-SNE algorithm is then used to reduce each embedding to a 2-D point in the t-SNE plot.

T-SNE plots of learned embeddings for categorical features in the dataset BankMarketing. Left: The embeddings generated from the last layer of the Transformer. Center: The embeddings before being passed into the Transformer. Right: The embeddings learned by the model without the Transformer layers.
T-SNE plots of learned embeddings for categorical features in the dataset BankMarketing. Left: The embeddings generated from the last layer of the Transformer. Center: The embeddings before being passed into the Transformer. Right: The embeddings learned by the model without the Transformer layers.

The figure above shows the 2-D visualization of embeddings from the last layer of the Transformer for the dataset bank marketing. We can see that semantically similar classes are close to each other and form clusters (annotated by a set of labels) in the embedding space.

For example, all of the client-based features (colored markers), such as job, education level, and marital status, stay close to the center, and non-client-based features (gray markers), such as month (last contact month of the year) and day (last contact day of the week), lie outside the central area. In the bottom cluster, the embedding of having a housing loan stays close to that of having defaulted, while the embeddings of being a student, single marital status, not having a housing loan, and tertiary education level are close to each other.

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The center figure is the t-SNE plot of embeddings before being passed through the Transformer (i.e., from layer 0). The right figure is the t-SNE plot of the embeddings the model produces when the Transformer layers are removed, converting it into an ordinary multilayer perceptron (MLP). In those plots, we do not observe the types of patterns seen in the left plot.

Finally, we conduct extensive experiments on 15 publicly available datasets, using both supervised and semi-supervised learning. In the supervised-learning experiment, TabTransformer matched the performance of the state-of-the-art gradient-boosted decision-tree (GBDT) model and significantly outperformed the prior DNN models TabNet and Deep VIB.

Model name

Mean AUC (%)

TabTransformer

82.8 ± 0.4

MLP

81.8 ± 0.4

Gradient-boosted decision trees

82.9 ± 0.4

Sparse MLP

81.4 ± 0.4

Logistic regression

80.4 ± 0.4

TabNet

77.1 ± 0.5

Deep VIB

80.5 ± 0.4

Model performance with supervised learning. The evaluation metric is mean standard deviation of AUC score over the 15 datasets for each model. The larger the number, the better the result. The top two numbers are bold.

In the semi-supervised-learning experiment, we pretrain two TabTransformer models on the entire unlabeled set of training data, using the MLM and RTD methods respectively; then we fine-tune both models on labeled data.

As baselines, we use the semi-supervised learning methods pseudo labeling and entropy regularization to train both a TabTransformer network and an ordinary MLP. We also train a gradient-boosted-decision-tree model using pseudo-labeling and an MLP using a pretraining method called the swap-noise denoising autoencoder.

# Labeled data

50

200

500

TabTransformer-RTD

66.6 ± 0.6

70.9 ± 0.6

73.1 ± 0.6

TabTransformer-MLM

66.8 ± 0.6

71.0 ± 0.6

72.9 ± 0.6

ER-MLP

65.6 ± 0.6

69.0 ± 0.6

71.0 ± 0.6

PL-MLP

65.4 ± 0.6

68.8 ± 0.6

71.0 ± 0.6

ER-TabTransformer

62.7 ± 0.6

67.1 ± 0.6

69.3 ± 0.6

PL-TabTransformer

63.6 ± 0.6

67.3 ± 0.7

69.3 ± 0.6

DAE

65.2 ± 0.5

68.5 ± 0.6

71.0 ± 0.6

PL-GBDT

56.5 ± 0.5

63.1 ± 0.6

66.5 ± 0.7

Semi-supervised-learning results on six datasets, each with more than 30,000 unlabeled data points, and different number of labeled data points. Evaluation metric is mean AUC in percentage.

# Labeled data

50

200

500

TabTransformer-RTD

78.6 ± 0.6

81.6 ± 0.5

83.4 ± 0.5

TabTransformer-MLM

78.5 ± 0.6

81.0 ± 0.6

82.4 ± 0.5

ER-MLP

79.4 ± 0.6

81.1 ± 0.6

82.3 ± 0.6

PL-MLP

79.1 ± 0.6

81.1 ± 0.6

82.0 ± 0.6

ER-TabTransformer

77.9 ± 0.6

81.2 ± 0.6

82.1 ± 0.6

PL-TabTransformer

77.8 ± 0.6

81.0 ± 0.6

82.1 ± 0.6

DAE

78.5 ± 0.7

80.7 ± 0.6

82.2 ± 0.6

PL-GBDT

73.4 ± 0.7

78.8 ± 0.6

81.3 ± 0.6

Semi-supervised learning results on nine datasets, each with fewer than 30,000 data points, and different numbers of labeled data points. Evaluation metric is mean AUC in percentage.

To gauge relative performance with different amounts of unlabeled data, we split the set of 15 datasets into two subsets. The first set consists of the six datasets that containing more than 30,000 data points. The second set includes the remaining nine datasets.

When the amount of unlabeled data is large, TabTransformer-RTD and TabTransformer-MLM significantly outperform all the other competitors. Particularly, TabTransformer-RTD/MLM improvement are at least 1.2%, 2.0%, and 2.1% on mean AUC for the scenarios of 50, 200, and 500 labeled data points, respectively. When the number of unlabeled data becomes smaller, as shown in Table 3, TabTransformer-RTD still outperforms most of its competitors but with a marginal improvement.

Acknowledgments: Ashish Khetan, Milan Cvitkovic, Zohar Karnin

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Prime Video is a first-stop entertainment destination offering customers a vast collection of premium programming in one app available across thousands of devices. Prime members can customize their viewing experience and find their favorite movies, series, documentaries, and live sports – including Amazon MGM Studios-produced series and movies; licensed fan favorites; and programming from Prime Video add-on subscriptions such as Apple TV+, Max, Crunchyroll and MGM+. All customers, regardless of whether they have a Prime membership or not, can rent or buy titles via the Prime Video Store, and can enjoy even more content for free with ads. Are you interested in shaping the future of entertainment? Prime Video's technology teams are creating best-in-class digital video experience. As a Prime Video technologist, you’ll have end-to-end ownership of the product, user experience, design, and technology required to deliver state-of-the-art experiences for our customers. You’ll get to work on projects that are fast-paced, challenging, and varied. You’ll also be able to experiment with new possibilities, take risks, and collaborate with remarkable people. We’ll look for you to bring your diverse perspectives, ideas, and skill-sets to make Prime Video even better for our customers. With global opportunities for talented technologists, you can decide where a career Prime Video Tech takes you! We are looking for a self-motivated, passionate and resourceful Applied Scientist to bring diverse perspectives, ideas, and skill-sets to make Prime Video even better for our customers. You will spend your time as a hands-on machine learning practitioner and a research leader. You will play a key role on the team, building and guiding machine learning models from the ground up. At the end of the day, you will have the reward of seeing your contributions benefit millions of Amazon.com customers worldwide. Key job responsibilities - Develop AI solutions for various Prime Video Search systems using Deep learning, GenAI, Reinforcement Learning, and optimization methods; - Work closely with engineers and product managers to design, implement and launch AI solutions end-to-end; - Design and conduct offline and online (A/B) experiments to evaluate proposed solutions based on in-depth data analyses; - Effectively communicate technical and non-technical ideas with teammates and stakeholders; - Stay up-to-date with advancements and the latest modeling techniques in the field; - Publish your research findings in top conferences and journals. About the team Prime Video Search Science team owns science solution to power search experience on various devices, from sourcing, relevance, ranking, to name a few. We work closely with the engineering teams to launch our solutions in production.
US, CA, Culver City
Amazon Music is an immersive audio entertainment service that deepens connections between fans, artists, and creators. From personalized music playlists to exclusive podcasts, concert livestreams to artist merch, Amazon Music is innovating at some of the most exciting intersections of music and culture. We offer experiences that serve all listeners with our different tiers of service: Prime members get access to all the music in shuffle mode, and top ad-free podcasts, included with their membership; customers can upgrade to Amazon Music Unlimited for unlimited, on-demand access to 100 million songs, including millions in HD, Ultra HD, and spatial audio; and anyone can listen for free by downloading the Amazon Music app or via Alexa-enabled devices. Join us for the opportunity to influence how Amazon Music engages fans, artists, and creators on a global scale. We are seeking a highly skilled and analytical Research Scientist. You will play an integral part in the measurement and optimization of Amazon Music marketing activities. You will have the opportunity to work with a rich marketing dataset together with the marketing managers. This role will focus on developing and implementing causal models and randomized controlled trials to assess marketing effectiveness and inform strategic decision-making. This role is suitable for candidates with strong background in causal inference, statistical analysis, and data-driven problem-solving, with the ability to translate complex data into actionable insights. As a key member of our team, you will work closely with cross-functional partners to optimize marketing strategies and drive business growth. Key job responsibilities Develop Causal Models Design, build, and validate causal models to evaluate the impact of marketing campaigns and initiatives. Leverage advanced statistical methods to identify and quantify causal relationships. Conduct Randomized Controlled Trials Design and implement randomized controlled trials (RCTs) to rigorously test the effectiveness of marketing strategies. Ensure robust experimental design and proper execution to derive credible insights. Statistical Analysis and Inference Perform complex statistical analyses to interpret data from experiments and observational studies. Use statistical software and programming languages to analyze large datasets and extract meaningful patterns. Data-Driven Decision Making Collaborate with marketing teams to provide data-driven recommendations that enhance campaign performance and ROI. Present findings and insights to stakeholders in a clear and actionable manner. Collaborative Problem Solving Work closely with cross-functional teams, including marketing, product, and engineering, to identify key business questions and develop analytical solutions. Foster a culture of data-informed decision-making across the organization. Stay Current with Industry Trends Keep abreast of the latest developments in data science, causal inference, and marketing analytics. Apply new methodologies and technologies to improve the accuracy and efficiency of marketing measurement. Documentation and Reporting Maintain comprehensive documentation of models, experiments, and analytical processes. Prepare reports and presentations that effectively communicate complex analyses to non-technical audiences.
US, WA, Seattle
About Sponsored Products and Brands The Sponsored Products and Brands team at Amazon Ads is re-imagining the advertising landscape through industry leading generative AI technologies, revolutionizing how millions of customers discover products and engage with brands across Amazon.com and beyond. We are at the forefront of re-inventing advertising experiences, bridging human creativity with artificial intelligence to transform every aspect of the advertising lifecycle from ad creation and optimization to performance analysis and customer insights. We are a passionate group of innovators dedicated to developing responsible and intelligent AI technologies that balance the needs of advertisers, enhance the shopping experience, and strengthen the marketplace. If you're energized by solving complex challenges and pushing the boundaries of what's possible with AI, join us in shaping the future of advertising. About our team The Gnome team within the Sponsored Products and Brands (SPB) improves ad selection helping shoppers reach their shopping mission. To do this, we apply a broad range of machine learning, causal inference, reinforcement learning based optimization techniques and LLMs to continuously explore, learn, and optimize ads shown. We are an interdisciplinary team with a focus on customer obsession and inventing and simplifying. Our primary focus is on improving the ads experience by gaining a deep understanding of shopper pain points and developing new innovative solutions to address them. A day in the life As an Applied Scientist on this team, you will be responsible to improve quality of ads shown using in-session and offline signals via online experimentation, ML modeling, simulation, and online feedback. As an Applied Scientist on this team, you will identify opportunities for the team to make a direct impact on customers and the search experience. You will work closely with with search and retail partner teams, software engineers and product managers to build scalable real-time ML solutions. You will have the opportunity to design, run, and analyze A/B experiments that improve the experience of millions of Amazon shoppers while driving quantifiable revenue impact while broadening your technical skillset. #GenAI