DynamoDB 10-year anniversary Swami Sivasubramanian and Werner Vogels
The early success of the Dynamo database encouraged Swaminathan (Swami) Sivasubramanian (top right), Werner Vogels (lower right) and colleagues to write the Dynamo research paper, and share it at the 2007 ACM Symposium on Operating Systems Principles (SOSP conference). The Dynamo paper served as a catalyst to create the category of distributed database technologies commonly known as NoSQL. Dynamo is the progenitor to Amazon DynamoDB, the company's cloud-based NoSQL database service that launched 10 years ago today.

Amazon’s DynamoDB — 10 years later

Amazon DynamoDB was introduced 10 years ago today; one of its key contributors reflects on its origins, and discusses the 'never-ending journey' to make DynamoDB more secure, more available and more performant.

Ten years ago, Amazon Web Services (AWS) launched Amazon DynamoDB, a fast, flexible NoSQL database service that offers single-digit millisecond performance at any scale.

In an online post on Jan. 18, 2012, Werner Vogels, chief technical officer at Amazon.com, wrote: “Today is a very exciting day as we release Amazon DynamoDB, a fast, highly reliable and cost-effective NoSQL database service designed for internet scale applications. DynamoDB is the result of 15 years of learning in the areas of large scale non-relational databases and cloud services.

“Several years ago we published a paper on the details of Amazon’s Dynamo technology, which was one of the first non-relational databases developed at Amazon,” Vogels continued. “The original Dynamo design was based on a core set of strong distributed systems principles resulting in an ultra-scalable and highly reliable database system. Amazon DynamoDB, which is a new service, continues to build on these principles, and also builds on our years of experience with running non-relational databases and cloud services, such as Amazon SimpleDB and Amazon S3, at scale. It is very gratifying to see all of our learning and experience become available to our customers in the form of an easy-to-use managed service.”

One of Vogels’s coauthors on the 2007 Dynamo paper, and a key contributor to the development of DynamoDB was Swaminathan (Swami) Sivasubramanian, then an Amazon research engineer working on the design, implementation, and analysis of distributed systems technology, and now vice president of Database, Analytics, and Machine Learning at AWS.

More and more, CIOs and organizations are realizing that it is going to be survival of the most informed, and those that put their data to work are the ones that won't just survive, they will thrive.
Swami Sivasubramanian

A decade after the launch of DynamoDB, Sivasubramanian says we’re “experiencing an amazing era of renaissance when it comes to data and machine learning.”

“We now live in an era where you can actually store your data in these databases and quickly start building your data lakes within Amazon S3 and then analyze them using Amazon SageMaker in a matter of a couple of weeks, if not days. That is simply remarkable.

“We now have the opportunity to help customers gain insights from their data faster,” Sivasubramanian added. “This is a mission that truly excites me because customers really want to put their data to work to enable data-driven decision making. More and more, CIOs and organizations are realizing that it is going to be survival of the most informed, and those that put their data to work are the ones that won't just survive, they will thrive.”

To mark the 10-year anniversary of the launch of Amazon DynamoDB, Amazon Science asked Sivasubramanian three questions about the origins of DynamoDB, its progenitor Dynamo, and the future of DynamoDB.

  1. Q. 

    You were a co-author on the 2007 Dynamo paper. At that time, the industry was transitioning to a scale out vs scale up architectural approach. Can you tell us about the origin story for Dynamo?

    A. 

    To get to 2007, I have to start with 2004, 2005. Even as I was working on my PhD [Sivasubramanian earned his PhD in computer science in 2006 from Vrije Universiteit Amsterdam] I was contemplating where I would work. Ultimately what convinced me to join Amazon as a research engineer intern [2005] was seeing how Amazon was pushing the boundaries of scale.

    I admit I was a little bit of a skeptic as an outsider. At that time, AWS didn’t even exist. But when I joined, I soon had an ‘a ha moment’ that, yes, Amazon was an e-commerce company, but actually it was a technology company that also did e-commerce. It was an interesting revelation for me seeing how Amazon had to invent so many new technologies to even support its e-commerce workload.

    As an intern, I was working as an engineer on amazon.com and during our peak holiday traffic time we experienced a serious scaling failure due to a database transaction deadlocking issue. The problem was caused by the relational database from a commercial vendor that we were using at the time. A bunch of engineers got together and wrote what we call a COE, a correction of errors document in which we say what happened, what we learned, how we fixed the issue, and how we would avoid a recurrence.

    I don't know if it was me being naive or just being confident in the way only a 20 something intern can be, but I asked the question ‘Why are we using a relational database for this? These workloads don't need the SQL level of complexity and transactional guarantees.’

    Peter Vosshall presents Dynamo at 2007 ACM Symposium on Operating System Principles (SOSP).

    This led us to start rethinking how we architected our underlying data stores altogether. At the time there wasn’t a scalable non-relational database. This is what led us to build the original Dynamo, and which led us to write the paper. Dynamo was not the only thing we were rethinking about our architecture at this time. We realized we also needed a scalable storage system, which led us to build S3, and we also realized that we needed a more managed relational database with the ability to do automated replication, failover, and backups/restore, which led us to build Amazon RDS.

    One rule we had related to writing the original Dynamo paper was not to publish when we developed the original design, but first let Dynamo run in production supporting several Amazon.com services, so that the Dynamo paper would be an end-to-end experience paper. Werner and I felt very strongly about this because we didn't want it to be just another academic paper. That’s why I was very proud when 10 years later that paper was awarded a test of time award.

  2. Q. 

    What’s the origin story for DynamoDB, and how has the technology evolved in the past decade?

    A. 

    The idea behind DynamoDB developed from discussions with customers like Don MacAskill, the CEO of SmugMug and Flickr. More and more companies like Don’s were web-based companies, and the number of users online was exploding. The traditional relational database model of storing all the data in a single box was not scaling well. It forced the complexity back on the users to shard their relational databases and then manage all the partitioning and re-partitioning and so forth.

    This wasn’t new to us; these challenges are why we built the original Dynamo, but it wasn’t yet a service. It was a software system that Amazon engineers had to operate. At some point in one of our customer advisory board meetings, Don said, ‘You all started Dynamo and showed what is possible with a scalable non-relational database system. Why can't we have that as an external service?’

    All senior AWS executives were there, and honestly it was a question we were asking ourselves at the time. Don wasn’t the only customer asking for it, more and more customers wanted that kind of scalable database where they didn't have to deal with partitioning and re-partitioning, and they also wanted extreme availability. This led to the genesis of our thinking about what it would take to build a scalable cloud database that wasn’t constrained by the SQL API.

    DynamoDB was different from the original Dynamo because it actually exposed several of the original Dynamo components via very easy-to-use cloud controls. Our customers didn’t have to provision clusters anymore. They could just create a table and seamlessly scale it up and down; they didn’t have to deal with any of the operations, or even install a single library to operate a database. This evolution of Dynamo to DynamoDB was important because we truly embraced the cloud, and its elasticity and scalability in an unprecedented manner.

    Werner Vogels, vice president and chief technology officer of Amazon.com, introduced DynamoDB on Jan. 18, 2012 with this post in which he said DynamoDB "brings the power of the cloud to the NoSQL database world."

    We launched it on January 18th, 2012 and it was a hit right out of the gate. Don’s company and several others started using it. Right from the launch, not just elasticity, but single-digit latency performance was something that resonated really well with customers. We had innovated quite a bit, all the way from the protocol layer, to the underlying storage layer for SSD storage, and other capabilities that we enabled.

    One of the first production projects was a customer with an interesting use case; they were doing a Super Bowl advertisement. Because DynamoDB was extremely elastic it could seamlessly scale up to 100,000 writes a second, and then scale down after the Super Bowl was over so they wouldn’t incur costs anymore. This was a big deal; it wasn’t considered possible at that time. It seems super obvious now, but at that time databases were not that elastic and scalable.

    It was a bold vision. But DynamoDB’s built-for-the-cloud architecture made all of these scale-out use cases possible, and that is one of the reasons why DynamoDB now powers multiple high-traffic Amazon sites and systems including Alexa, Amazon.com, and all Amazon fulfillment centers. Last year, over the course of our 66-hour Prime Day, these sources made trillions of API calls and DynamoDB maintained high availability with single-digit millisecond performance, peaking at 89.2 million requests per second.

    And since 2012, we have added so many innovations, not just for its underlying availability, durability, security and scale, but ease-of-use features as well.

    Swami Sivasubramanian, AWS | CUBE Conversation, January 2022

    We’ve gone beyond key value store and now support not just a hash-based partition but also range-based partitioning, and we’ve added support for secondary indexes to enable more complex query capabilities —without compromising on scale or availability.

    We also now support scalable change data capture through Amazon Kinesis Data Steams for DynamoDB. One of the things I strongly believe with any database is that it should not be an island; it can’t be a dead end. It should generate streams of what data changed and then use that to bridge it to your analytics applications, or other data stores.

    We have continued innovating across the board on features like backup and restore. For a large-scale database system like DynamoDB with millions of partitions, doing backup and restore isn’t easy, and a lot of great innovations went into making this experience easy for customers.

    We have also added the ability to do global tables so customers can operate across multiple regions. And then we added the ability to do transactions with DynamoDB, all with an eye on how do you continue to keep DynamoDB’s mission around availability and scalability?

    Recently we also launched the ability to reduce the cost of storage with the Amazon DynamoDB Standard Infrequent Access table class. Customers often need to store data long term, and while this older data may be accessed infrequently, it must remain highly available. For example, end users of social media apps rarely access older posts and uploaded images, but the app must ensure that these artifacts are immediately accessible when requested. This infrequently accessed data can represent significant storage expense for customers due to their growing volume and the relatively high cost of storing this data, so customers optimize costs in these cases by writing code to move older, less frequently accessed data from DynamoDB to lower cost storage alternatives like Amazon S3. So at the most recent re:Invent we launched Amazon DynamoDB Standard-Infrequent Access table class, a new cost-efficient table class to store infrequently accessed data, yet maintain the high availability and performance of DynamoDB.

    We are on this journey of maintaining the original vision of DynamoDB as the guiding light, but continue to innovate to help customers with use cases around ease of querying, the ability to do complex, global transaction replication, while also continuing to manage costs.

  3. Q. 

    What might the next 10 years bring?

    A. 

    When we started with DynamoDB ten years ago, the cloud itself was something customers were just starting to understand better — its benefits and what they could do.

    Now we live in a world where cloud is the new normal in terms of how customers are building IT applications, and scale is also the new normal because every app is being built to handle viral moments. DynamoDB itself will be on this continuous journey where we will continue to innovate on behalf of customers. One of the things we will continue moving toward is an end-to-end data strategy mission because, as I mentioned earlier, no database is an island.

    Customers no longer want to just store and query the data in their databases. They then want to analyze that data to create value, whether that’s a better personalization or recommendation engine, or a forecasting system that you can run predictive analytics against using machine learning. Connecting the dots end to end, and continuing to make DynamoDB more secure, more available, more performant, and easier to use will be our never-ending journey.

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Have you ever ordered a product on Amazon and when that box with the smile arrived you wondered how it got to you so fast? Have you wondered where it came from and how much it cost Amazon to deliver it to you? We are looking for a Research Scientist who will be responsible to develop cutting-edge scientific solutions to optimize our fulfillment strategy across multiple regions of the world (EU, JP, IN and more), to maximize our Customer Experience and minimize our cost and carbon footprint. You will partner with the worldwide scientific community to help design the optimal fulfillment strategy for Amazon. You will also collaborate with technical teams to develop optimization tools for network flow planning and execution systems. Finally, you will also work with business and operational stakeholders to influence their strategy and gather inputs to solve problems. To be successful in the role, you will need deep analytical skills and a strong scientific background. The role also requires excellent communication skills, and an ability to influence across business functions at different levels. You will work in a fast-paced environment that requires you to be detail-oriented and comfortable in working with technical, business and technical teams.
US, WA, Seattle
The Sponsored Products and Brands (SPB) team at Amazon Ads is re-imagining the advertising landscape through generative AI technologies, revolutionizing how millions of customers discover products and engage with brands across Amazon.com and beyond. We are at the forefront of re-inventing advertising experiences, bridging human creativity with artificial intelligence to transform every aspect of the advertising lifecycle from ad creation and optimization to performance analysis and customer insights. We are a passionate group of innovators dedicated to developing responsible and intelligent AI technologies that balance the needs of advertisers, enhance the shopping experience, and strengthen the marketplace. If you're energized by solving complex challenges and pushing the boundaries of what's possible with AI, join us in shaping the future of advertising. This position will be part of the Conversational Ad Experiences team within the Amazon Advertising organization. Our cross-functional team focuses on designing, developing and launching innovative ad experiences delivered to shoppers in conversational contexts. We utilize leading-edge engineering and science technologies in generative AI to help shoppers discover new products and brands through intuitive, conversational, multi-turn interfaces. We also empower advertisers to reach shoppers, using their own voice to explain and demonstrate how their products meet shoppers' needs. We collaborate with various teams across multiple Amazon organizations to push the boundary of what's possible in these fields. We are seeking a science leader for our team within the Sponsored Products & Brands organization. You'll be working with talented scientists, engineers, and product managers to innovate on behalf of our customers. An ideal candidate is able to navigate through ambiguous requirements, working with various partner teams, and has experience in generative AI, large language models (LLMs), information retrieval, and ads recommendation systems. Using a combination of generative AI and online experimentation, our scientists develop insights and optimizations that enable the monetization of Amazon properties while enhancing the experience of hundreds of millions of Amazon shoppers worldwide. If you're fired up about being part of a dynamic, driven team, then this is your moment to join us on this exciting journey! Key job responsibilities - Serve as a tech lead for defining the science roadmap for multiple projects in the conversational ad experiences space powered by LLMs. - Build POCs, optimize and deploy models into production, run experiments, perform deep dives on experiment data to gather actionable learnings and communicate them to senior leadership - Work closely with software engineers on detailed requirements, technical designs and implementation of end-to-end solutions in production. - Work closely with product managers to contribute to our mission, and proactively identify opportunities where science can help improve customer experience - Research new machine learning approaches to drive continued scientific innovation - Be a member of the Amazon-wide machine learning community, participating in internal and external meetups, hackathons and conferences - Help attract and recruit technical talent, mentor scientists and engineers in the team