Sense, Act, and Scale
The path to improving building energy efficiency can be paved with the framework of sense, act, and scale say authors Bharathan Balaji, an Amazon senior research scientist within the company's Devices organization, and Rob Aldrich, an Amazon Web Services senior sustainability strategist.

Creating sustainable, data-driven buildings

As office buildings become smarter, it is easier to configure them with sustainability management in mind.

Editor’s note: This article is adapted from a keynote presentation Bharathan Balaji , an Amazon senior research scientist within the company’s Devices organization, delivered in June at the 17th International Conference on Intelligent Environments . It is further informed by the book "IP-Enabled Energy Management, A Proven Strategy for Administering Energy as a Service " and its author, Rob Aldrich, Amazon Web Services senior sustainability strategist.

Buildings generate about 28% of the global greenhouse gas emissions today. The United Nations Global Status Report projects that buildings need to be at least 30% more energy efficient to achieve Paris Agreement goals.

How can we achieve that 30% energy efficiency target?

The path to reducing our emissions by improving building energy efficiency can be paved with the framework of sense, act, and scale. We need to sense to ascertain efficiency gaps within buildings. We need solutions that act on the information to achieve energy savings. And finally, we need to scale solutions so they get implemented broadly. Here is how this proposed framework can help us achieve our goals.

Sense

For office buildings that are smart and connected, the data set is rich and has much of the granular, sustainability data needed to drive change. Electricity and gas meters tell us how much energy is being consumed by a building, occupancy sensors tell us the number of people in the building, and temperature sensors tell us how much energy we need to cool a room. Sensors are the source of our information and the key to unlocking energy efficiency gaps. Even simple dashboards with such data can motivate users to save energy.

These types of sensors are abundant in modern buildings. However, many of them are wired sensors that are part of the building’s original design, and it is expensive to modify or install new sensors. Office buildings have a life of 50+ years, and sensor technology advances far more rapidly. Wireless sensors undoubtedly reduce communications costs, but they still need to be powered through wires, or use batteries that significantly increase maintenance costs at scale (imagine changing the batteries in every room of an office building).

New sensor options provide for ambient energy harvesting. These wireless sensors work by scavenging energy from the environment such as using ambient light, ventilation air flow, or hot water pipes. These sensors can minimize both energy and communications costs, but scavenged energy is insufficient to sense 24x7. We can improve reliability by predicting the environmental patterns and judiciously using the available energy.

A recent paper in SenSys (coauthored by Bharathan, lead author of this article) showed that reinforcement-learning-based scheduling of energy harvesting sensors can detect 93% of events in a real-world deployment. While the small percentage of missed events make these sensors ineligible for use in essential services, we can use the data from these inexpensive sensors opportunistically to create a rich information layer that helps save energy.

Information Bottleneck: Senors

This new, rich information layer can drive the return on investment (ROI) that has been lacking in many sensor installations. Energy and data managers can provide the missing link between top-end sustainability initiatives and the many different sensor options that exist in buildings. Furthermore, the cost of sensor architectures can be reduced by focusing only on the key data sources that support a given use case. 

For this article we chose to focus primarily on building sustainability data: energy, occupancy, emissions, air and water. This focus helps enable an estimated ROI because you already have a use case that defines how you will act on the information available. The use case for sustainability is to reduce wasted energy while moving to low greenhouse gas (GhG) fuel sources.  Informed by sensor data, the actions taken in support of these goals can be the mechanism by which savings are achieved.

Act

The traditional way to make buildings more energy efficient is to inspect the equipment, install sensors to measure baseline energy consumption, fix faults, upgrade equipment, and optimize equipment configuration. Heating, ventilation and air conditioning (HVAC) systems typically comprise the largest portion of building energy use, and many of the efficiency measures target HVAC improvements. These methods work, and can lead to more than 10% reductions in building energy use. The entire process is often referred to as building retrofitting through performance contracting.

However, two issues with the above approach typically block adoption. First, there is an upfront cost to hire experts and upgrade equipment. The ROI can take years. Second, there is limited scope for innovation beyond the template followed during commissioning. Building innovation is stifled by vertically integrated systems and an inability to easily deploy third-party applications. One of the primary reasons for the explosive growth in the computing industry is a standard interface and ease of application installation. An analogous system for buildings will create new opportunities to save energy. The innovation opportunities with a standardized building information system is highlighted with three use cases below. It is easy to create such a system with current technologies; the figure below shows a high-level architecture.

Building information system architecture

Occupancy-based control

The idea is simple: if we shut off systems that aren’t required when people aren’t present, we save energy. However, detecting occupancy reliably in a privacy-preserving manner is challenging, and most buildings today keep the lights (and HVAC) on even when no one is present. A paper published in SenSys (coauthored by Bharathan) showed that it is possible to infer occupancy using WiFi data, building floor plans, and personnel office room assignments. Among the study participants, peak building occupancy was just 60% (see figure below), and occupancy-based control saved 18% of HVAC electricity use by controlling one-quarter of the building area. The proposed solution simply leverages existing building infrastructure and is inexpensive to deploy. This type of solution is possible only because the information across different systems is exchanged freely.

Building Occupancy Trends

Fault detection

Fixing faults is core to building maintenance, but it is challenging to identify energy-wasting faults as they are difficult to notice, unlike a leak or an uncomfortable temperature. Typical building-fault detection relies on protocols established by experts, but these rules do not provide sufficient prioritization information, nor how much energy they waste.

Sophisticated fault detection algorithms have been published in literature, yet these are not deployed in practice because of vendor- locked systems. Using one year of building data, researchers (Bharathan was a coauthor) developed a simple machine learning algorithm that looks for rooms that do not follow typical temperature patterns. The algorithm identified 88 faults within the building’s HVAC system after an expert fixed all the faults found during an inspection. Many of these faults had existed for years, and resulted in estimated 410.3MWh/year savings. Again, the key component to this solution: easy access to building data.

Software thermostat

The thermostat is the only interface between building occupants and the energy-intensive HVAC system. And yet, in most buildings, occupants don’t know where the thermostat is or how to use it. The HVAC system’s primary function is to keep occupants comfortable so that they can be productive. But without thermostat feedback, occupants can end up being uncomfortable and waste energy.

With the building information system, researchers (Bharathan and collaborators) built a software version of the thermostat to address these concerns (screenshot below). The application was an instant hit and remains popular eight years after its launch. The resulting user study published in Ubicomp showed that users were frustrated with the old thermostat. In fact, one user actually taped a manila envelope on the vent to stop cold air from blowing. The software thermostat helped users precisely control their environment and send complaints if needed. The HVAC maintenance personnel were worried that the interface would lead to a flood of complaints that they weren’t staffed to handle. Usage data showed that most users were happy to use the application without giving any feedback. The few complaints received led to identification of major faults, such as a thermostat being blocked by a computer.

Software thermostat

The three use cases above didn’t require additional sensor installations and simply leveraged existing information. With low-cost solutions, we can attract building owners to adopt solutions that save energy. But we need additional incentives within the building industry to create these low-cost solutions that can have large-scale impact.

These use cases demonstrate that sustainable design doesn’t stop at the brick and mortar of the building. It should carry through to how the energy, emissions, air, water and waste can be managed as systems across buildings. As companies worldwide embark on making their buildings more sustainable, it will be critical to have a data-driven measure of success. The sense and act steps allow each company to look at what is common in the data model today, get started, assess the value, and scale as needed using open-source tools.

Scale

Even when an attractive energy-saving solution is available, it is difficult to deploy the solution at scale. This is because each building is unique, from its infrastructure and how it is used, to the software used to manage daily operations, and how it changes over time. While the fundamental components of a building remain the same (e.g., rooms, smoke sensors, ventilation fans), each vendor treats them differently. When we try to deploy a solution to a building, the discrepancies between vendor representations become difficult to resolve automatically.

In the computing industry, on other hand, it is easy for us to install an application without worrying about the manufacturer or provider because of the use of specifications (e.g., standard protocols for WiFi) and programming interfaces (e.g., Android OS for the phone). Researchers (including Bharathan) created such a standard interface for buildings with the Brick schema, where the building components and their connections to each other are represented through a knowledge graph. The figure below shows a Brick representation of a toy building with two rooms and a few sensors. Brick is now an industry consortium with growing demand, and is in the process of being integrated into building standards.

Given a standard representation such as Brick, we still have the task of representing the existing building in this new format, which can take manual effort and be slow to deploy. Using machine-learning techniques in natural language processing, we can automate this translation and minimize manual effort. The algorithm’s performance improves as more buildings are mapped to Brick and it learns from representation patterns across buildings.

The Brick schema

With the sense, act and scale framework, we envision a day when it will be as easy to configure a building as it is our phones today. We can improve the information available to building managers by using low-cost sensors, use the available information to develop innovations that save energy, and deploy the solution to many buildings with use of a knowledge graph.

Getting started

We are seeing early success in using the sense, act, scale approach in our AWS Sustainability Services practice to optimize how buildings report their sustainability data through the cloud.  It solves several problems by providing a simple framework to plan how our top-level sustainability strategy can be supported by specific building-optimization steps, underpinned by a semi-standardized data model.

The lack of standardization across building management systems has resulted in difficulties in accessing the data. Now that those data acquisition problems are being solved through advances in IoT and API, it opens up new opportunities to expose, analyze and report data that was previously difficult or costly to acquire.  With new advances like the Brick schema, we are making advances in how we can manage building assets at scale, just like servers, laptops and phones.

We are starting to see the potential to move the world from a building management systems approach; one building, one manager to a building systems management approach; many buildings, one manager. Energy efficiency gains of 30% or more are more feasible when we automate energy-control policies across all buildings at the push of a button.

Research areas

Related content

US, NY, New York
We are seeking a Human-Robot Interaction (HRI) Applied Scientist to develop cutting-edge interactions that make robots feel alive, personal, and fun. In this role, you will focus on verbal and non-verbal conversational systems, social dynamics, memory, and long-term relationship formation between robots, their environments, and the people they interact with. Your contributions will be essential in advancing robotics by enabling expressive, socially intelligent, and trustworthy interactions between robots and humans. Key job responsibilities - Develop interactive systems that leverage large language models, multimodal inputs and outputs, reinforcement learning from human feedback, or other advanced techniques to achieve fluid, engaging, and socially appropriate robot behavior - Design and implement intelligent conversational systems that handle turn-taking, grounding, interruption, and incorporates context drawn from a robot's physical environment and shared history with a user - Integrate perceptual sensor streams including gaze, facial expression, gesture, posture, and more to understand social context and produce coherent, lifelike interactions. - Develop memory and personalization systems that allow robots to form lasting relationships with individual users, learn their environments, and adapt their behavior over weeks and months - Stay updated on advancements in HRI, NLP, multimodal AI, and cognitive and social science to apply cutting-edge techniques to robot interaction challenges - Lead technical projects from conception through production deployment - Mentor junior scientists and engineers - Bridge research initiatives with practical engineering implementation
US, CA, Santa Clara
MULTIPLE POSITIONS AVAILABLE Employer: AMAZON.COM SERVICES LLC Offered Position: Data Scientist III Job Location: Santa Clara, California Job Number: AMZ9976173 Position Responsibilities: Own the data science elements of various products to help with data-based decision making, product performance optimization, and product performance tracking. Work directly with product managers to help drive the design of the product. Work with Technical Product Managers to help drive the build planning. Translate business problems and products into data requirements and metrics. Initiate the design, development, and implementation of scientific analysis projects or deliverables. Own the analysis, modelling, system design, and development of data science solutions for products. Write documents and make presentations that explain model/analysis results to the business. Bridge the degree of uncertainty in both problem definition and data scientific solution approaches. Build consensus on data, metrics, and analysis to drive business and system strategy. 40 hours / week, 8:00am-5:00pm, Salary Range: $183,000/year to $247,600/year. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, visit: https://www.aboutamazon.com/workplace/employee-benefits. Amazon.com is an Equal Opportunity-Affirmative Action Employer – Minority / Female / Disability / Veteran / Gender Identity / Sexual Orientation.#0000
US, WA, Seattle
Do you want to leverage your expertise in translating innovative science into impactful products to improve the lives and work of over a million people worldwide? If so, People eXperience Technology Core Science team would love to discuss how you can make that a reality. Our team is an interdisciplinary team that uses behavioral science, statistics, and machine learning to identify products, mechanisms, and process improvements that enhance Amazonians' well-being and their ability to deliver value for Amazon's customers. We collaborate with HR teams across Amazon to make Amazon PXT the most scientific human resources organization in the world. In this role, you will spearhead science design and technical implementation innovations across our talent solution science work-streams. You'll enhance existing models and create new ones, empowering leaders throughout Amazon to make data-driven business decisions. You'll collaborate with scientists and engineers to deliver solutions while working closely with business stakeholders to address their specific needs. Your work will span various business domains (corporate, operations, safety) and analysis levels (individual, group, organizational), utilizing a range of modeling approaches (linear, tree-based, deep neural networks, and LLM-based). You'll develop end-to-end ML solutions from problem formulation to deployment, maintaining high scientific standards and technical excellence throughout the process. As an Applied Scientist, you'll also contribute to the team's science strategy, keeping pace with emerging AI/ML trends. You'll mentor junior scientists, fostering their growth by identifying high-impact opportunities. Your guidance will span different analysis levels and modeling approaches, enabling stakeholders to make informed, strategic decisions. If you excel at building advanced scientific solutions and are passionate about developing technologies that drive organizational change in the AI era, join us as we work hard, have fun, and make history. Key job responsibilities Key job responsibilities • Model Development & Innovation: Design and implement novel GenAI/LLM solutions using foundation models (e.g., Claude, GPT) and AWS services including Amazon Bedrock, SageMaker, and other AWS AI/ML tools • Research & Experimentation: Conduct applied research to advance the state-of-the-art in LLM applications, including prompt engineering, few-shot learning, fine-tuning, and model evaluation • Production Deployment: Build scalable, production-ready AI systems that serve millions of requests with high reliability, low latency, and cost efficiency • Cross-Functional Collaboration: Partner with product managers, engineers, and business stakeholders to translate business requirements into technical solutions and drive measurable impact • Technical Leadership: Mentor junior scientists, contribute to technical strategy, and establish best practices for GenAI development across the organization • Evaluation & Metrics: Design rigorous evaluation frameworks to measure model performance, bias, safety, and business impact • Documentation & Influence: Publish technical papers, create documentation, and influence both technical and non-technical audiences About the team The People eXperience and Technology (PXT) Core Science Team uses science, engineering, and customer-obsessed problem solving to proactively identify mechanisms, process improvements, and products that simultaneously improve Amazon and Amazonians' lives, wellbeing, and value of work. As an interdisciplinary team combining talents from machine learning, statistics, economics, behavioral science, engineering, and product development, the Core Science team develops and delivers measurable solutions through innovation and rapid prototyping to accelerate informed, accurate, and reliable decision-making backed by science and data. We are building a talent intelligence layer — fusing natural language understanding, network science, and large-scale predictive modeling into a unified platform that continuously learns from how people work, collaborate, and grow across one of the world's largest and most complex workforces.
US, WA, Seattle
Amazon Customer Service (CS) Data Intelligence builds the data and Artificial Intelligence (AI) foundations for CS to ensure Amazon delivers the best customer service possible. CS Economics sits within CS DI and contributes to the CS knowledge base and decision frameworks. CS Economics seeks economists to apply economic methods to solve business problems. The ideal candidate will work with engineers and applied scientists to design models that leverage large scale and unstructured data, design scalable agents for non-tech CS partners to understand the impact of their actions, and propose mechanism designs to robustly match customers to our services. CS Economics is looking for optimistic critical-thinkers who combine a strong technical economic toolbox with a desire to learn from other disciplines, and who know how to execute and deliver on big ideas as part of an interdisciplinary technical team. Ideal candidates enjoy working in a team setting with individuals from diverse disciplines and backgrounds. They will work with teammates to develop scientific models and conduct data analysis, modeling, and experimentation that is necessary for estimating and validating models. They will work closely with engineering teams to develop scalable data resources to support rapid insights, and take successful models and findings into production as new products and services. They will be customer-centric and will communicate scientific approaches and findings to business leaders, listening to and incorporate their feedback, and delivering successful scientific solutions. Key job responsibilities - Design and conduct rigorous evaluations of CS actions - Develop experiments to evaluate product launches - Communicate complex findings to business stakeholders in clear, actionable terms - Work with engineering teams to develop scalable tools that automate and streamline evaluation processes A day in the life Work with teammates to apply economic methods to business problems, e.g., identify the appropriate research question and identification strategy, write code to estimate heterogeneous treatment effects or conduct experiment analysis, write and present a document with findings to business leaders. We collaborate with partner teams within and outside of CS throughout the process, from understanding their challenges, to developing a research agenda that will address those challenges, to help them implement solutions. About the team Amazon Customer Service (CS) Economics provides estimates and measures of the causal impact of CS actions on costs and benefits. We build agents and guide leadership to establish processes to scale valid experimentation, causal inference, and mechanism design.
US, WA, Seattle
We are seeking a Senior Applied Scientist to join our team in developing pioneering AI research, Generative AI, Agentic AI, Large Language Models (LLMs), Diffusion and Flow Models, and other advanced Machine Learning and Deep Learning solutions for Amazon Selection and Catalog Systems, within the AI Lab Team. This role offers a unique opportunity to work on AI research and AI products that will shape the future of online shopping experiences. Our team operates at the forefront of AI research and development, working on challenges that directly impact millions of customers worldwide. We push the boundaries of AI at both the foundational and application layers. As a Senior Applied Scientist, you will have the chance to experiment with LLMs and deep learning techniques, apply your research to solve real-world problems at an unprecedented scale, and collaborate with experienced scientists to contribute to Amazon's scientific innovation. Join us in redefining the future of shopping. Your work will directly influence how customers interact with the world's largest online store. Key job responsibilities - Design and implement novel AI solutions for Amazon catalog of products - Develop and train state-of-the-art LLMs, Diffusion Models, and other Generative AI models - Build and deploy autonomous AI Agents in Amazon production ecosystem - Scale AI models to handle billions of diverse products across multiple languages and geographies - Conduct research in areas such as Autonomous AI Agents, Generative AI, Language Modeling, Multi-modality Computer Vision, Diffusion Models, Reinforcement Learning - Collaborate with cross-functional teams to integrate AI models into Amazon's production ecosystem - Contribute to the scientific community through publications and conference presentations
US, WA, Seattle
Here's the job description with causal ML woven in: We are looking for a talented, organized, and customer-focused applied researcher to join our Pricing Optimization science group, with a charter to measure, refine, and launch customer-obsessed improvements to our algorithmic pricing and promotion models across all products listed on Amazon. This role requires an individual with exceptional machine learning modeling and architecture expertise — particularly in deep learning, neural networks, and transformer-based architectures applied to price prediction and forecasting problems. Equally important is deep expertise in causal machine learning — including causal inference, treatment-effect estimation, and experimentation methods (e.g., uplift modeling, double/debiased machine learning, instrumental variables, and A/B and quasi-experimental design) — to isolate the true impact of pricing and promotion decisions on customer behavior and business outcomes. The ideal candidate brings a strong foundation in applied statistics and probabilistic modeling, excellent cross-functional collaboration skills, business acumen, and an entrepreneurial spirit. We are looking for an experienced innovator who is a self-starter, comfortable with ambiguity, demonstrates strong attention to detail, and has the ability to work in a fast-paced and ever-changing environment. Key job responsibilities See the big picture. Understand and influence the long-term vision for Amazon's science-based competitive, perception-preserving pricing techniques. Develop and advance price prediction models leveraging deep learning frameworks, transformer architectures, and advanced statistical methods to drive pricing accuracy at scale. Build strong collaborations. Partner with product, engineering, and science teams within Pricing & Promotions to deploy machine learning price estimation and error correction solutions at Amazon scale. Design and implement neural network-based architectures — including sequence models and transformers — for large-scale price prediction and optimization. Stay informed. Establish mechanisms to stay up to date on the latest scientific advancements in deep learning, transformer architectures, applied statistics, neural network design, probabilistic forecasting, and multi-objective optimization techniques. Identify opportunities to apply them to relevant Pricing & Promotions business problems. Keep innovating for our customers. Foster an environment that promotes rapid experimentation, continuous learning, and incremental value delivery. Leverage statistical rigor and modern deep learning approaches to validate hypotheses and drive measurable pricing improvements. Successfully execute & deliver. Apply your exceptional technical machine learning expertise — including deep neural networks, attention-based models, and applied statistical analysis — to incrementally move the needle on some of our hardest pricing problems. A day in the life We are hiring a Sr. Applied Scientist to drive our pricing optimization initiatives. We drive cross-domain and cross-system improvements through: * shape and extend our RL optimization platform - a pricing centric tool that automates the optimization of various system parameters and price inputs. * Error detection and price quality guardrails at scale. * Identifying opportunities to optimally price across systems and contexts (marketplaces, request types, event periods) Price is a highly relevant input into Stores architectures; this role creates the opportunity to drive extremely large impact (measured in Bs not Ms), but demands careful thought and clear communication. About the team The Pricing Optimization science group builds and refines Amazon's algorithmic pricing and promotion models at scale. Our team combines expertise in deep learning, transformer architectures, applied statistics, and probabilistic forecasting to develop price prediction systems that directly impact the customer experience. The team also brings hands-on experience with causal modeling and inference — including uplift modeling and treatment effect estimation — to rigorously measure the impact of pricing decisions on customer behavior and business outcomes. We partner closely with product, engineering, and business teams to take solutions from research through production deployment.
US, CA, Sunnyvale
We are seeking an Applied Scientist II to join our team in developing pioneering AI research, Generative AI, Agentic AI, Large Language Models (LLMs), Diffusion and Flow Models, and other advanced Machine Learning and Deep Learning solutions for Amazon Selection and Catalog Systems, within the AI Lab Team. This role offers a unique opportunity to work on AI research and AI products that will shape the future of online shopping experiences. Our team operates at the forefront of AI research and development, working on challenges that directly impact millions of customers worldwide. We push the boundaries of AI at both the foundational and application layers. As a Applied Scientist, you will have the chance to experiment with LLMs and deep learning techniques, apply your research to solve real-world problems at an unprecedented scale, and collaborate with experienced scientists to contribute to Amazon's scientific innovation. Join us in redefining the future of shopping. Your work will directly influence how customers interact with the world's largest online store. Key job responsibilities - Design and implement novel AI solutions for Amazon catalog of products - Develop and train state-of-the-art LLMs, Diffusion Models, and other Generative AI models - Build and deploy autonomous AI Agents in Amazon production ecosystem - Scale AI models to handle billions of diverse products across multiple languages and geographies - Conduct research in areas such as Autonomous AI Agents, Generative AI, Language Modeling, Multi-modality Computer Vision, Diffusion Models, Reinforcement Learning - Collaborate with cross-functional teams to integrate AI models into Amazon's production ecosystem - Contribute to the scientific community through publications and conference presentations
IN, KA, Bengaluru
Are you excited by the idea of developing personalized experiences for Amazon customers as they shop? Are you looking for new challenges and to solve hard science problems while applying state-of-the-art recommendation system modeling and GenAI techniques? Join us and you'll help millions of customers make informed purchase decisions while also advancing the state of Amazon's science by publishing research! Key job responsibilities - Participate in the design, development, evaluation, deployment and updating of data-driven models for shopping personalization. - Develop and test new signals for improving recommendation models - Use supervised and uplift learning algorithms to improve customer experience - Contribute to production code and science tooling - Design A/B tests and conduct statistical analysis on their results - Work with distributed machine learning and statistical algorithms to harness enormous volumes of data at scale to serve our customers - Work closely with internal stakeholders like the business teams, engineering teams and partner teams and align them with respect to your focus area - Present and publish science research internally and externally, contributing to Amazon's science community - Mentor junior engineers and scientists. About the team Our team's mission is to surface the right payments-related recommendations to customers at the right time, helping create a rewarding and successful shopping experience for Amazon's customers. Our team's culture is highly collaborative, with an emphasis on supporting each other and learning from one another. We dedicate time each week to focus on personal development and expanding our knowledge as a team. We also highly value having a big impact, both for Amazon's business and for our customers.
IN, KA, Bengaluru
Amazon Ads is a multi-billion dollar global business that delivers advertising experiences across Amazon's owned-and-operated properties (including Prime Video, Twitch, Fire TV, and Amazon.com), third-party publisher networks, and emerging channels like generative AI-powered shopping experiences. As one of the fastest-growing segments of Amazon, we operate at unprecedented scale across desktop, mobile, connected TV, and emerging surfaces. Within Amazon Ads, Traffic Quality is a critical pillar of advertiser trust and marketplace integrity. Our mission is to build advanced capabilities that work at petabyte scale to detect sophisticated invalid traffic (IVT) which includes sophisticated non-human traffic, bot networks, and fraudulent engagement patterns across programmatic advertising. We are on a journey to establish Amazon Ads as an industry leader in traffic quality standards and transparency. Our research agenda focuses on staying ahead of adversarial actors through continuous innovation in detection methodologies, leveraging state-of-the-art techniques in deep learning and generative modeling, user behavior and multi-modal representation learning, anomaly detection, time-series analysis, and sparse labeling methods. We process billions of ad events daily, developing novel algorithms that balance precision and recall while operating under strict latency constraints. Our work directly protects hundreds of millions of dollars in advertiser spend annually while maintaining a seamless user experience. Key job responsibilities Strategic Leadership & Vision - Define long-term science vision for Traffic Quality driven by advertiser and publisher needs, translating direction into actionable team plans. - Solve strategically important business problems independently, delivering robust, scalable scientific solutions with limited guidance. - Proactively identify technology gaps and business opportunities, determining resource allocation priorities. Scientific Innovation & Execution - Design and implement statistical and machine learning solutions to detect robotic and human traffic patterns across billions of daily ad events. - Own full development cycle for production-level code handling billions of ad requests: design, prototype, A/B testing, and deployment. - Stay current with scientific advancements and build publication strategy while championing excellence best practices. - Directly protect hundreds of millions of dollars in advertiser spend annually while maintaining seamless user experience. - Partner with engineers, product managers, and cross-functional teams to solve complex IVT detection problems and influence strategic initiatives. - Mentor scientists on the team. About the team Here are a few papers published by the team: 1/ [Scaling Generative Pre-training for User Ad Activity Sequences. AdKDD 2023.](https://assets.amazon.science/b7/42/03be071743d5a57cb1656e6caa34/scaling-generative-pre-training-for-user-ad-activity-sequences.pdf) 2/ [SLIDR: Real-time Robot Detection On Online Ads, IAAI 2023, Deployed Highly Innovative Applications of AI Track (AAAI 2023)](https://assets.amazon.science/75/2f/3b7106b143f38f7f4d2806388ace/real-time-detection-of-robotic-traffic-in-online-advertising.pdf) 3/ [Self-supervised Representation Learning Across Sequential and Tabular Features Using Transformers, NeurIPS 2022, First Table Representation Learning Workshop](https://openreview.net/forum?id=wIIJlmr1Dsk)
US, CA, Sunnyvale
Prime Video is a first-stop entertainment destination offering customers a vast collection of premium programming in one app available across thousands of devices. Prime members can customize their viewing experience and find their favorite movies, series, documentaries, and live sports – including Amazon MGM Studios-produced series and movies; licensed fan favorites; and programming from Prime Video add-on subscriptions such as Apple TV+, Max, Crunchyroll and MGM+. All customers, regardless of whether they have a Prime membership or not, can rent or buy titles via the Prime Video Store, and can enjoy even more content for free with ads. Are you interested in shaping the future of entertainment? Prime Video's technology teams are creating best-in-class digital video experience. As a Prime Video team member, you’ll get to work on projects that are fast-paced, challenging, and varied. You’ll also be able to experiment with new possibilities, take risks, and collaborate with remarkable people. We’ll look for you to bring your diverse perspectives, ideas, and skill-sets to make Prime Video even better for our customers. We are looking for an Applied Scientist to push the envelope of AI content generation. As a scientist at Prime Video, you will contribute directly to productions using innovative tools in computer vision, deep learning, and generative AI to transform entertainment experiences. The ideal candidate has deep knowledge in one of: graphics, deep learning, generative AI and/or reinforcement learning and experience applying them real-world problems. You understand tradeoffs between business needs and model complexity, and you take calculated risks in developing rapid prototypes and iterative model improvements. You are excited to learn from and alongside seasoned scientists, engineers, and business leaders. You are an excellent communicator and effectively translate technical findings into production systems and business action (and customer delight). Key job responsibilities • Build generative AI models that create production-ready content, including movie content, localized assets, and visual marketing materials used across Prime Video's global platform. • Drive end-to-end machine learning projects that have a high degree of ambiguity, scale, complexity. • Build machine learning models, perform proof-of-concept, experiment, optimize, and deploy your models. • Run experiments, gather data, and perform statistical analysis. • Establish scalable, efficient, automated processes for large-scale data analysis, machine-learning model development, model validation and serving. • Research new and innovative machine learning approaches. • Share knowledge and research outcomes via internal and external conferences and journal publications A day in the life In this role, you will invent science and systems for content localization, generation, including graphics and machine learning-based modeling systems. You will work with a team of scientists and product managers to design customer-facing products, and you will work with technology teams to productize and maintain the associated solutions.