Andrew Borthwick
Andrew Borthwick, an Amazon principal scientist, shares his insights related to helping organize a company-wide challenge for one of the company's internal science events, and on how, despite the company's decentralized approach to science and engineering, the company still fosters collaboration and a sense of community among scientists.
Credit: Andrew Borthwick

Fostering a culture of innovation

An Amazon principal scientist describes how an internal challenge has fostered greater collaboration and a sense of community among the company’s scientists.

Editor’s Note: Andrew Borthwick is a principal scientist at Amazon; he leads a team focusing on challenges of automatic machine learning over Amazon’s expansive product catalog. In this article, he describes his experience in helping organize a Challenge within the company’s annual, internal machine-learning conference, which brings together thousands of scientists and engineers from across the company to showcase their work, network with peers, and raise the quality of science at the company.

More than 4,000 scientists and engineers attended last fall’s virtual, online event, with the opportunity to view keynote, oral paper, and poster presentations, along with workshops, training sessions, and other activities.

In this article, Borthwick shares his experience in helping organize one of the conference’s Challenge events, and provides insight into how, despite the company’s highly decentralized approach to science and engineering, the company fosters collaboration and a sense of community among scientists.

There is a huge amount of innovation in machine learning at Amazon. So much, in fact, that it can be difficult to keep track of all of the cool ideas percolating among teams. To help Amazonians push the state of the art forward, we have an annual internal Amazon Machine Learning Conference (AMLC). This conference is structured similarly to well-known academic conferences, with a process of papers being peer reviewed, and a high bar for acceptance.

I’ve been working in machine learning at Amazon for six years now and have served as a reviewer and meta-reviewer of papers for AMLC many times. Although reviewing papers has been a stimulating opportunity in that it has allowed me to see the great diversity of machine learning research here at Amazon, I sometimes found myself stymied when deciding on the merits of an idea.

There is a huge amount of innovation in machine learning at Amazon. So much, in fact, that it can be difficult to keep track of all of the cool ideas percolating among teams.
Andrew Borthwick

Amazon is well known for a culture of “two pizza teams”. We try to reduce Amazon’s very large scale into chunks of work that can be attacked by a team of people small enough that they can be fed with two pizzas (in practice these teams are typically five to eight in size, so the pizzas should definitely be large). Each team can then be customer obsessed in focusing on the opportunity they are targeting. In machine learning, this has a major advantage in allowing us to be agile — we don’t spend too much time coordinating with other teams — so teams are free to experiment with approaches. The downside to this approach is that it can lead to a duplication of effort, and an inability to identify the best scientific approach.

I have frequently reviewed papers that presented data where some team had greatly increased the accuracy of their machine learning algorithm relative to their previous approach, and had  delivered significant customer value.  This sounds good, but one of the Amazon Leadership Principles is that we should “Insist on the Highest Standards”. I would ask myself, “Yes, what this paper is describing is great, but is this the best that could be done here?”

The problem was most acute when you had separate two-pizza teams working on very similar challenges. One of my areas of expertise is in linking records in databases, which led to my work on AWS Lake Formation FindMatches. We’re doing some really interesting science in this area:  one team is working on finding duplicate items in Amazon’s product catalog while another is working on identifying sets of products that are variants of one another (when buying Amazon Essentials Crewneck t-shirts, for instance, you will see all the different colors and sizes on the same page). These problems are similar in that a customer might want to see if two products “match”, but in one case they are looking for an “exact match”, while in the other they want to find “products that match if you ignore color and size differences”.

We had a similar issue with machine learning classification problems.

One two-pizza team was working on the problem of classifying Amazon products as to which customer-facing product type they belong to (such as “women’s sneakers”). Meanwhile another team was classifying items into categories that sometimes have a special treatment for sales tax purposes (for instance “alcoholic beverage” or “children’s clothing” or “food” or “medicine”). Amazon Music has a similar problem with classifying music tracks as to genre (is it “holiday music” or “instrumental jazz” or “string quartet”?).

Each of these teams was working on classifying items into a fairly large, but fixed number of classes, a problem known in machine learning as “k-way classification”. The items being classified (either products or music tracks) had many different attributes which were of different data types such as text (product_description, music_track_title), numeric (shipping_weight), categorical (color, size), and image (the picture of the product or the album cover), so we said that this was “k-way classification of multimodal tabular data”. Finally, each of these teams had a substantial number of labeled records where an Amazon employee had determined the correct category. We dubbed this challenge as “supervised k-way classification of multimodal tabular data” —  a very important but understudied problem in ML.

The problem came when each of these teams submitted a paper describing their results to the Amazon Machine Learning Conference.  The questions I had to resolve as a reviewer were: “Who has the better algorithm”? and “This other two-pizza team is working on a very similar problem. What would happen if they used the other team’s algorithm on their data”?

AMLC Panel Discussion
The MultiModal Tabular Data Challenge Workshop included a question-and-answer session with competition finalists and scientists from the competition's organizing committee.

These kinds of questions led some of my machine learning colleagues and me to organize an internal “Grand Challenge in MultiModal Tabular Data”. Organizing a competition like this is a big task, but there are similar examples in the global ML community. Our first project was to gather and organize k-way classification and matching datasets from two-pizza teams across Amazon.

Next we had a kick-off meeting where we announced the competition and the prizes ($1000 in Amazon gift cards for the best average performance on the matching tasks and the best average performance on the classification tasks).

The contest itself lasted for four months, with more than 50 teams submitting results, and culminated with a workshop at AMLC last October. There the top three teams in the Matching and K-Way Classification challenges described their systems.

In reflecting on the Challenge, we found a number of positive effects:

  • The competition was a fun activity, with more than 50 teams and over 100 participants. Many participants enthusiastically made dozens of attempts at the different competitions.
  • Because a reverence for rank and titles is not one of Amazon’s Leadership Principles, the Challenge placed participants of all levels, locations, and job titles on equal footing.
  • One of the key challenges for the organizing committee was the need to standardize all of the data for the different tasks according to the same conventions (for instance, we made all of the data available with similar schemas in two popular formats —.csv and .parquet). This data is now available for future Amazon research projects, and thus future papers submitted to the conference.  
  • Two of the top six solutions made heavy use of AWS’ new open source Automated Machine Learning toolkit, AutoGluon, including one of the Grand Prize winners. Ideas from these Challenge entrants also made their way back into the AutoGluon toolkit, particularly around improving AutoGluon’s ability to handle textual columns in a tabular dataset.
  • Researchers benefited because these datasets are more complex and representative of real-world problems than most datasets in the public domain. In particular, it is difficult for researchers to get their hands on datasets where the correct decision hinges on signals derived from a combination of complex text, image, numeric, and categorical attributes.
  • More generally, the Challenge has helped to encourage closer teamwork among  different two-pizza teams working on similar problems. I’ve been in a number of meetings with teams working on a task that was in the Challenge or on problems that were similar to one of those tasks, where we have discussed ideas for leveraging the learnings from the winning teams.
  • Finally, for me, the Challenge led me to join the Amazon Selection and Catalog Systems team, which was one of the main contributors of data to the project. One of the great things about working here is the opportunity to switch to a team that you are passionate about.
Research areas

Related content

IN, KA, Bengaluru
RBS (Retail Business Services) Tech team works towards enhancing the customer experience (CX) and their trust in product data by providing technologies to find and fix Amazon CX defects at scale. Our platforms help in improving the CX in all phases of customer journey, including selection, discoverability & fulfilment, buying experience and post-buying experience (product quality and customer returns). The team also develops GenAI platforms for automation of Amazon Stores Operations. As a Sciences team in RBS Tech, we focus on foundational ML research and develop scalable state-of-the-art ML solutions to solve the problems covering customer experience (CX) and Selling partner experience (SPX). We work to solve problems related to multi-modal understanding (text and images), task automation through multi-modal LLM Agents, supervised and unsupervised techniques, multi-task learning, multi-label classification, aspect and topic extraction for Customer Anecdote Mining, image and text similarity and retrieval using NLP and Computer Vision for product groupings and identifying duplicate listings in product search results. Key job responsibilities As an Applied Scientist, you will be responsible to design and deploy scalable GenAI, NLP and Computer Vision solutions that will impact the content visible to millions of customer and solve key customer experience issues. You will develop novel LLM, deep learning and statistical techniques for task automation, text processing, image processing, pattern recognition, and anomaly detection problems. You will define the research and experiments strategy with an iterative execution approach to develop AI/ML models and progressively improve the results over time. You will partner with business and engineering teams to identify and solve large and significantly complex problems that require scientific innovation. You will help the team leverage your expertise, by coaching and mentoring. You will contribute to the professional development of colleagues, improving their technical knowledge and the engineering practices. You will independently as well as guide team to file for patents and/or publish research work where opportunities arise. The RBS org deals with problems that are directly related to the selling partners and end customers and the ML team drives resolution to organization level problems. Therefore, the Applied Scientist role will impact the large product strategy, identifies new business opportunities and provides strategic direction which is very exciting.
IN, KA, Bengaluru
RBS (Retail Business Services) Tech team works towards enhancing the customer experience (CX) and their trust in product data by providing technologies to find and fix Amazon CX defects at scale. Our platforms help in improving the CX in all phases of customer journey, including selection, discoverability & fulfilment, buying experience and post-buying experience (product quality and customer returns). The team also develops GenAI platforms for automation of Amazon Stores Operations. As a Sciences team in RBS Tech, we focus on foundational ML research and develop scalable state-of-the-art ML solutions to solve the problems covering customer experience (CX) and Selling partner experience (SPX). We work to solve problems related to multi-modal understanding (text and images), task automation through multi-modal LLM Agents, supervised and unsupervised techniques, multi-task learning, multi-label classification, aspect and topic extraction for Customer Anecdote Mining, image and text similarity and retrieval using NLP and Computer Vision for product groupings and identifying duplicate listings in product search results. Key job responsibilities As an Applied Scientist, you will be responsible to design and deploy scalable GenAI, NLP and Computer Vision solutions that will impact the content visible to millions of customer and solve key customer experience issues. You will develop novel LLM, deep learning and statistical techniques for task automation, text processing, image processing, pattern recognition, and anomaly detection problems. You will define the research and experiments strategy with an iterative execution approach to develop AI/ML models and progressively improve the results over time. You will partner with business and engineering teams to identify and solve large and significantly complex problems that require scientific innovation. You will help the team leverage your expertise, by coaching and mentoring. You will contribute to the professional development of colleagues, improving their technical knowledge and the engineering practices. You will independently as well as guide team to file for patents and/or publish research work where opportunities arise. The RBS org deals with problems that are directly related to the selling partners and end customers and the ML team drives resolution to organization level problems. Therefore, the Applied Scientist role will impact the large product strategy, identifies new business opportunities and provides strategic direction which is very exciting.
US, CA, Sunnyvale
Prime Video is a first-stop entertainment destination offering customers a vast collection of premium programming in one app available across thousands of devices. Prime members can customize their viewing experience and find their favorite movies, series, documentaries, and live sports – including Amazon MGM Studios-produced series and movies; licensed fan favorites; and programming from Prime Video add-on subscriptions such as Apple TV+, Max, Crunchyroll and MGM+. All customers, regardless of whether they have a Prime membership or not, can rent or buy titles via the Prime Video Store, and can enjoy even more content for free with ads. Are you interested in shaping the future of entertainment? Prime Video's technology teams are creating best-in-class digital video experience. As a Prime Video technologist, you’ll have end-to-end ownership of the product, user experience, design, and technology required to deliver state-of-the-art experiences for our customers. You’ll get to work on projects that are fast-paced, challenging, and varied. You’ll also be able to experiment with new possibilities, take risks, and collaborate with remarkable people. We’ll look for you to bring your diverse perspectives, ideas, and skill-sets to make Prime Video even better for our customers. With global opportunities for talented technologists, you can decide where a career Prime Video Tech takes you! Key job responsibilities - Develop ML models for various recommendation & search systems using deep learning, online learning, and optimization methods - Work closely with other scientists, engineers and product managers to expand the depth of our product insights with data, create a variety of experiments to determine the high impact projects to include in planning roadmaps - Stay up-to-date with advancements and the latest modeling techniques in the field - Publish your research findings in top conferences and journals A day in the life We're using advanced approaches such as foundation models to connect information about our videos and customers from a variety of information sources, acquiring and processing data sets on a scale that only a few companies in the world can match. This will enable us to recommend titles effectively, even when we don't have a large behavioral signal (to tackle the cold-start title problem). It will also allow us to find our customer's niche interests, helping them discover groups of titles that they didn't even know existed. We are looking for creative & customer obsessed machine learning scientists who can apply the latest research, state of the art algorithms and ML to build highly scalable page personalization solutions. You'll be a research leader in the space and a hands-on ML practitioner, guiding and collaborating with talented teams of engineers and scientists and senior leaders in the Prime Video organization. You will also have the opportunity to publish your research at internal and external conferences. About the team Prime Video Recommendation Science team owns science solution to power recommendation and personalization experience on various Prime Video surfaces and devices. We work closely with the engineering teams to launch our solutions in production.
US, WA, Seattle
AWS Infrastructure Services owns the design, planning, delivery, and operation of all AWS global infrastructure. In other words, we’re the people who keep the cloud running. We support all AWS data centers and all of the servers, storage, networking, power, and cooling equipment that ensure our customers have continual access to the innovation they rely on. We work on the most challenging problems, with thousands of variables impacting the supply chain — and we’re looking for talented people who want to help. You’ll join a diverse team of software, hardware, and network engineers, supply chain specialists, security experts, operations managers, and other vital roles. You’ll collaborate with people across AWS to help us deliver the highest standards for safety and security while providing seemingly infinite capacity at the lowest possible cost for our customers. And you’ll experience an inclusive culture that welcomes bold ideas and empowers you to own them to completion. The Data Center Field Engineering Team is the engineering owner for the lifecycle of AWS data center mechanical and electrical infrastructure. This includes supporting new designs and innovations through data center end-of-life, with a focus on root cause analysis of failures, capacity and availability improvement, and optimization of the existing fleet. As a Senior Data Scientist on the Field Engineering Portfolio team, you will bring advanced analytical and machine learning capabilities to one of the most critical infrastructure organizations at AWS. You will develop scalable models and data-driven frameworks that measure, predict, and improve fleet performance — including data center availability, operational efficiency, and key performance indicators (KPIs) across the global AWS data center fleet. You are an exceptionally strong communicator, both written and verbally, capable of translating complex quantitative findings into clear recommendations for senior engineering and business leadership. You will work cross-functionally with Field Engineers, Operations, Commissioning, and Construction teams to ensure that data science solutions are grounded in operational reality and drive measurable impact. You will partner with engineering teams and program managers to define metrics, identify performance gaps, and build the analytical infrastructure needed to support strategic decisions at hyper-scale. You must be adept at operating in ambiguous, fast-moving environments where speed of insight can matter as much as analytical precision. The ideal candidate brings strong problem-solving skills, stakeholder communication skills, and the ability to balance technical rigor with delivery speed and customer impact. You will develop scalable analytical approaches to evaluate performance across the data center fleet to identify regional and site-specific insights, design and run experiments, and shape our development roadmap. You will build cross-functional support within the Data Center Community to assess business problems, define metrics, and support iterative scientific solutions that balance short-term delivery with long-term science roadmaps. Key job responsibilities • Develop and maintain scalable models and analytical frameworks to measure and predict data center fleet performance, including availability, efficiency, and reliability KPIs across the global AWS infrastructure portfolio. • Apply advanced statistical and machine learning techniques to extract actionable insights from complex, large-scale operational datasets generated by data center systems (power, cooling, controls, etc.). • Partner with Field Engineers, Operations, and Portfolio Managers to identify high-impact opportunities for capacity and availability improvement, translating engineering domain knowledge into quantitative problem formulations. • Design and implement end-to-end data science workflows — from data acquisition and cleaning through model development, validation, and production deployment — enabling repeatable, scalable analysis. • Formalize assumptions about how data center systems are expected to perform and develop methods to systematically identify deviations, root causes, and high-ROI improvement opportunities. • Build self-service datasets, dashboards, and reporting mechanisms that provide Field Engineering leadership with real-time visibility into fleet health and portfolio performance. • Prepare narratives and data-driven recommendations for executive leadership that articulate decision points relative to fleet investment, risk trade-offs, and strategic priorities. • Collaborate with applied science, software engineering, and data engineering teams to ensure models integrate seamlessly with upstream and downstream systems. About the team Why AWS Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses. Diverse Experiences Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying. Work/Life Balance We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why we strive for flexibility as part of our working culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud. Inclusive Team Culture Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon conferences, inspire us to never stop embracing our uniqueness. Mentorship and Career Growth We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.
US, CA, Sunnyvale
Prime Video is a first-stop entertainment destination offering customers a vast collection of premium programming in one app available across thousands of devices. Prime members can customize their viewing experience and find their favorite movies, series, documentaries, and live sports – including Amazon MGM Studios-produced series and movies; licensed fan favorites; and programming from Prime Video add-on subscriptions such as Apple TV+, Max, Crunchyroll and MGM+. All customers, regardless of whether they have a Prime membership or not, can rent or buy titles via the Prime Video Store, and can enjoy even more content for free with ads. Are you interested in shaping the future of entertainment? Prime Video's technology teams are creating best-in-class digital video experience. As a Prime Video technologist, you’ll have end-to-end ownership of the product, user experience, design, and technology required to deliver state-of-the-art experiences for our customers. You’ll get to work on projects that are fast-paced, challenging, and varied. You’ll also be able to experiment with new possibilities, take risks, and collaborate with remarkable people. We’ll look for you to bring your diverse perspectives, ideas, and skill-sets to make Prime Video even better for our customers. With global opportunities for talented technologists, you can decide where a career Prime Video Tech takes you! We are looking for a self-motivated, passionate and resourceful Applied Scientist to bring diverse perspectives, ideas, and skill-sets to make Prime Video even better for our customers. You will spend your time as a hands-on machine learning practitioner and a research leader. You will play a key role on the team, building and guiding machine learning models from the ground up. At the end of the day, you will have the reward of seeing your contributions benefit millions of Amazon.com customers worldwide. Key job responsibilities Develop foundation models for content understanding using state-of-the-art deep learning and multimodal learning techniques to analyze video, audio, and text. Build time sequence foundation models to understand and predict customer behavior patterns and viewing trajectories. Work closely with engineers and product managers to design, implement and launch solutions end-to-end across various Prime Video experiences. Design and conduct offline and online (A/B) experiments to evaluate proposed solutions based on in-depth data analyses. Effectively communicate technical and non-technical ideas with teammates and stakeholders. Stay up-to-date with advancements and the latest modeling techniques in foundation models, multimodal learning, and time series analysis. Publish your research findings in top conferences and journals. About the team Prime Video Recommendation Science team owns science solution to power recommendation and personalization experience on various Prime Video surfaces and devices. We work closely with the engineering teams to launch our solutions in production.
US, CA, Sunnyvale
Prime Video is a first-stop entertainment destination offering customers a vast collection of premium programming in one app available across thousands of devices. Prime members can customize their viewing experience and find their favorite movies, series, documentaries, and live sports – including Amazon MGM Studios-produced series and movies; licensed fan favorites; and programming from Prime Video add-on subscriptions such as Apple TV+, Max, Crunchyroll and MGM+. All customers, regardless of whether they have a Prime membership or not, can rent or buy titles via the Prime Video Store, and can enjoy even more content for free with ads. Are you interested in shaping the future of entertainment? Prime Video's technology teams are creating best-in-class digital video experience. As a Prime Video technologist, you’ll have end-to-end ownership of the product, user experience, design, and technology required to deliver state-of-the-art experiences for our customers. You’ll get to work on projects that are fast-paced, challenging, and varied. You’ll also be able to experiment with new possibilities, take risks, and collaborate with remarkable people. We’ll look for you to bring your diverse perspectives, ideas, and skill-sets to make Prime Video even better for our customers. With global opportunities for talented technologists, you can decide where a career Prime Video Tech takes you! We are looking for a self-motivated, passionate and resourceful Applied Science Manager to bring diverse perspectives, ideas, and skill-sets to make Prime Video even better for our customers. You will lead a strong science team and work closely with other science and engineering leaders, product and business partners together to build the best personalized customer experience for Prime Video. At the end of the day, you will have the reward of seeing your contributions benefit millions of Amazon.com customers worldwide. Key job responsibilities - Lead to develop AI solutions for various Prime Video recommendation and personalization systems using Deep learning, GenAI, Reinforcement Learning, recommendation system and optimization methods; - Work closely with engineers and product managers to design, implement and launch AI solutions end-to-end; - Effectively communicate technical and non-technical ideas with teammates and stakeholders; - Stay up-to-date with advancements and the latest modeling techniques in the field; - Hire and grow a science team working in this exciting video personalization domain. About the team Prime Video Recommendation Science team owns science solution to power recommendation and personalization experience on various devices. We work closely with the engineering teams to launch our solutions in production.
US, CA, Sunnyvale
Prime Video is a first-stop entertainment destination offering customers a vast collection of premium programming in one app available across thousands of devices. Prime members can customize their viewing experience and find their favorite movies, series, documentaries, and live sports – including Amazon MGM Studios-produced series and movies; licensed fan favorites; and programming from Prime Video add-on subscriptions such as Apple TV+, Max, Crunchyroll and MGM+. All customers, regardless of whether they have a Prime membership or not, can rent or buy titles via the Prime Video Store, and can enjoy even more content for free with ads. Are you interested in shaping the future of entertainment? Prime Video's technology teams are creating best-in-class digital video experience. As a Prime Video technologist, you’ll have end-to-end ownership of the product, user experience, design, and technology required to deliver state-of-the-art experiences for our customers. You’ll get to work on projects that are fast-paced, challenging, and varied. You’ll also be able to experiment with new possibilities, take risks, and collaborate with remarkable people. We’ll look for you to bring your diverse perspectives, ideas, and skill-sets to make Prime Video even better for our customers. With global opportunities for talented technologists, you can decide where a career Prime Video Tech takes you! Key job responsibilities - Develop ML models for various recommendation & search systems using deep learning, online learning, and optimization methods - Work closely with other scientists, engineers and product managers to expand the depth of our product insights with data, create a variety of experiments to determine the high impact projects to include in planning roadmaps - Stay up-to-date with advancements and the latest modeling techniques in the field - Publish your research findings in top conferences and journals A day in the life We're using advanced approaches such as foundation models to connect information about our videos and customers from a variety of information sources, acquiring and processing data sets on a scale that only a few companies in the world can match. This will enable us to recommend titles effectively, even when we don't have a large behavioral signal (to tackle the cold-start title problem). It will also allow us to find our customer's niche interests, helping them discover groups of titles that they didn't even know existed. We are looking for creative & customer obsessed machine learning scientists who can apply the latest research, state of the art algorithms and ML to build highly scalable page personalization solutions. You'll be a research leader in the space and a hands-on ML practitioner, guiding and collaborating with talented teams of engineers and scientists and senior leaders in the Prime Video organization. You will also have the opportunity to publish your research at internal and external conferences. About the team Prime Video Recommendation Science team owns science solution to power recommendation and personalization experience on various Prime Video surfaces and devices. We work closely with the engineering teams to launch our solutions in production.
US, CA, Sunnyvale
Prime Video is a first-stop entertainment destination offering customers a vast collection of premium programming in one app available across thousands of devices. Prime members can customize their viewing experience and find their favorite movies, series, documentaries, and live sports – including Amazon MGM Studios-produced series and movies; licensed fan favorites; and programming from Prime Video add-on subscriptions such as Apple TV+, Max, Crunchyroll and MGM+. All customers, regardless of whether they have a Prime membership or not, can rent or buy titles via the Prime Video Store, and can enjoy even more content for free with ads. Are you interested in shaping the future of entertainment? Prime Video's technology teams are creating best-in-class digital video experience. As a Prime Video technologist, you’ll have end-to-end ownership of the product, user experience, design, and technology required to deliver state-of-the-art experiences for our customers. You’ll get to work on projects that are fast-paced, challenging, and varied. You’ll also be able to experiment with new possibilities, take risks, and collaborate with remarkable people. We’ll look for you to bring your diverse perspectives, ideas, and skill-sets to make Prime Video even better for our customers. With global opportunities for talented technologists, you can decide where a career Prime Video Tech takes you! We are looking for a self-motivated, passionate and resourceful Applied Scientist to bring diverse perspectives, ideas, and skill-sets to make Prime Video even better for our customers. You will spend your time as a hands-on machine learning practitioner and a research leader. You will play a key role on the team, building and guiding machine learning models from the ground up. At the end of the day, you will have the reward of seeing your contributions benefit millions of Amazon.com customers worldwide. Key job responsibilities - Develop AI solutions for various Prime Video Search systems using Deep learning, GenAI, Reinforcement Learning, and optimization methods; - Work closely with engineers and product managers to design, implement and launch AI solutions end-to-end; - Design and conduct offline and online (A/B) experiments to evaluate proposed solutions based on in-depth data analyses; - Effectively communicate technical and non-technical ideas with teammates and stakeholders; - Stay up-to-date with advancements and the latest modeling techniques in the field; - Publish your research findings in top conferences and journals. About the team Prime Video Search Science team owns science solution to power search experience on various devices, from sourcing, relevance, ranking, to name a few. We work closely with the engineering teams to launch our solutions in production.
US, CA, Culver City
Amazon Music is an immersive audio entertainment service that deepens connections between fans, artists, and creators. From personalized music playlists to exclusive podcasts, concert livestreams to artist merch, Amazon Music is innovating at some of the most exciting intersections of music and culture. We offer experiences that serve all listeners with our different tiers of service: Prime members get access to all the music in shuffle mode, and top ad-free podcasts, included with their membership; customers can upgrade to Amazon Music Unlimited for unlimited, on-demand access to 100 million songs, including millions in HD, Ultra HD, and spatial audio; and anyone can listen for free by downloading the Amazon Music app or via Alexa-enabled devices. Join us for the opportunity to influence how Amazon Music engages fans, artists, and creators on a global scale. We are seeking a highly skilled and analytical Research Scientist. You will play an integral part in the measurement and optimization of Amazon Music marketing activities. You will have the opportunity to work with a rich marketing dataset together with the marketing managers. This role will focus on developing and implementing causal models and randomized controlled trials to assess marketing effectiveness and inform strategic decision-making. This role is suitable for candidates with strong background in causal inference, statistical analysis, and data-driven problem-solving, with the ability to translate complex data into actionable insights. As a key member of our team, you will work closely with cross-functional partners to optimize marketing strategies and drive business growth. Key job responsibilities Develop Causal Models Design, build, and validate causal models to evaluate the impact of marketing campaigns and initiatives. Leverage advanced statistical methods to identify and quantify causal relationships. Conduct Randomized Controlled Trials Design and implement randomized controlled trials (RCTs) to rigorously test the effectiveness of marketing strategies. Ensure robust experimental design and proper execution to derive credible insights. Statistical Analysis and Inference Perform complex statistical analyses to interpret data from experiments and observational studies. Use statistical software and programming languages to analyze large datasets and extract meaningful patterns. Data-Driven Decision Making Collaborate with marketing teams to provide data-driven recommendations that enhance campaign performance and ROI. Present findings and insights to stakeholders in a clear and actionable manner. Collaborative Problem Solving Work closely with cross-functional teams, including marketing, product, and engineering, to identify key business questions and develop analytical solutions. Foster a culture of data-informed decision-making across the organization. Stay Current with Industry Trends Keep abreast of the latest developments in data science, causal inference, and marketing analytics. Apply new methodologies and technologies to improve the accuracy and efficiency of marketing measurement. Documentation and Reporting Maintain comprehensive documentation of models, experiments, and analytical processes. Prepare reports and presentations that effectively communicate complex analyses to non-technical audiences.
US, WA, Seattle
About Sponsored Products and Brands The Sponsored Products and Brands team at Amazon Ads is re-imagining the advertising landscape through industry leading generative AI technologies, revolutionizing how millions of customers discover products and engage with brands across Amazon.com and beyond. We are at the forefront of re-inventing advertising experiences, bridging human creativity with artificial intelligence to transform every aspect of the advertising lifecycle from ad creation and optimization to performance analysis and customer insights. We are a passionate group of innovators dedicated to developing responsible and intelligent AI technologies that balance the needs of advertisers, enhance the shopping experience, and strengthen the marketplace. If you're energized by solving complex challenges and pushing the boundaries of what's possible with AI, join us in shaping the future of advertising. About our team The Gnome team within the Sponsored Products and Brands (SPB) improves ad selection helping shoppers reach their shopping mission. To do this, we apply a broad range of machine learning, causal inference, reinforcement learning based optimization techniques and LLMs to continuously explore, learn, and optimize ads shown. We are an interdisciplinary team with a focus on customer obsession and inventing and simplifying. Our primary focus is on improving the ads experience by gaining a deep understanding of shopper pain points and developing new innovative solutions to address them. A day in the life As an Applied Scientist on this team, you will be responsible to improve quality of ads shown using in-session and offline signals via online experimentation, ML modeling, simulation, and online feedback. As an Applied Scientist on this team, you will identify opportunities for the team to make a direct impact on customers and the search experience. You will work closely with with search and retail partner teams, software engineers and product managers to build scalable real-time ML solutions. You will have the opportunity to design, run, and analyze A/B experiments that improve the experience of millions of Amazon shoppers while driving quantifiable revenue impact while broadening your technical skillset. #GenAI